As each product is comparied to others in the market place there is a temptation of the reviewer and others to begin to compare produces against products.  When the product is used as a judgement standard it becomes a moving target.  The preferred way to conduct reviews is against an established standard.

In the first investigaiton of lead generation systems I used a set of criteria created as part of the syntopical reading process.  It developed as the authors of the various sustems explained why their systems were so much better than their competetor.  The list of 10 critieria became the standard all systems were evaluated against.

Image by theonewhoistall via Flickr

As we revisit the lead generation systems again it made sense to ask critical questions of the criteria.  Two areas of change in the various systems seemed the best place to begin the examination.

The main new feature added to the most popular system and some 0f the newer systems is the idea of content management.  Many systems even introduced what they are calling a “Content Management Solution” (CMS).  If they are really adding in the full functionality of  a CMS then could be a real distinguishing criteria. 

As I looked a the existing criteria and this idea of content management it became clear I should not add additional criteria for content management.  One of the primary criteria of lead generation system following attraction marketing principles is branding. The ability of the system user to customize their own content to foster personal branding. 

Content Management will not become a new criteria for evalution.  Instead the criteria for branding will now include a content management consideration.  Previously branding examined if personalized content could be entered in  or pointed to from the system.  Now the branding criteia will also ask if the system has a content management feature where marketing collateral (including images, videos and documents) can be stored and managed IN the system.

Branding will also look at the system to see if it has mechanisms in place to display and present content unrelated directly to lead generation.  Several systems, in an effort to provide a single stop solution, have bolted on to their systems blogging or mini website management capabilities.  This will also be considered a branding issue as an expansion of the content management capabilities of the system.

Niether content management or blogging/site management tools make or break a system since they can easily be handled outside of the system.  Accordingly, these modern features will be considered as part of the branding criteria and not become its own criteria.

Image via Wikipedia

The other feature we see creeping into attraction marketing lead generation systems are tools for integrating with social networks.  This type of integration includes the ability to sent a single message from in the system to all you social network friends.  Other features include improved communication with various groups of people.  These features initially looked like they needed their own criteria.

After careful examination it became clear these social network tools and integrations really were nothing more than additional avenues for building and strengthening your relationships.  Just as we did with the criteria above it made sense to NOT add an additional criteria but insead address social network integration tools under the relationship building criteria.

There are some who will place greater importance on personal branding through content management and may want to use CMS as a standard for their lead generation system.  Others may feel social network integration is such an important feature they may choose their system based on the precense of such a feature.  They will want to establish that criteria as a critical criteria for themselves.

For the purposes of the upcoming investigation criteria you will want to look in the Branding area to see if the system offers enhanced content management criteria and the relationship building section for social network integration features.

Happy investigating,

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My Lead System Pro (also known as MLM Lead System Pro or MLSP for short) rolled out their new, streamlined, quick start system for new system users.

This simplified start places a layer of direct capture pages into the user’s hands before they have to do any heavy lifting.  The previous set up steps and marketing strategies are still in place.  There is now a layer of simplified steps before the user needs to do some major work.

The new MLSP System Campaigns are set for new users.  No longer is there an autoresponder to set up!  Users just select from one of  four new campaign pages.

• 25 Marketing Methods
• Famous in 60 Days
• Limitless Leads For Life
• Social Media Automation

With these pages in place new users are encouraged to build value by sharing these pages and their valuable training with the people in their immediate network.  Then the training challenges them to add 5 new contacts to their network daily.  A good goal for every Internet Business Owner.

The simplified marketing tactics are good foundational efforts worthy of any marketer hoping to develop the skills needed to build a business online.

In this video I show you the screens for the new start process.  Enjoy these updates.

MLM Lead System Pro New Simplified Start Up

I love the new direction and feel it will help many people get started more quickly and not feel so overwhelmed.  I am concerned if everybody is out promoting the same pages it really does not add much value after visitors have seen it the first time.

Other concerns I have include burning out your network with “system” campaigns which really do little to brand yourself.

Finally, from the learner perspective.  The new system user really is stuck with only a single option for learning how the new start up process works.  There are no written outlines or advanced organizers to go with the video. Frustrating for those people who love to see it in print and feel it in their hands.

Is should be noted: this is the first of a series of changes coming soon.  As a result, the review of this system will be delayed  until these major updates to My Lead System Pro are completed.   This seems only fair because this is one of the weakest areas of this system.

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Hi, Teach Jim here… I teach and I learn …

A little over a year ago…

I published the final results of an InterNET INvestigation of home business lead generation systems. Since then a lot has changed with the systems investigated. A lot has changed in what I know about lead generation systems as well. It is time to open the investigation again. This time, however there is NO WAY I can be unbiased.  That said, I am reopening the InterNet INvestigation of home business lead generation systems

Let me explain.

Sure, I’ve been a member of these systems for the last year. And YES I have had some success with some of the systems. And YES I’ve had regular life to live. And YES I did not make any effort to push any one system. I did a few tactics along the way. I never did want to drag somebody into a system they did not need. So I went pretty light on my promotional activities.

I got lucky and a few strategies ended up producing results. So now I am left making money from systems I am supposed to “INvestigate” as a nutural third party.   SORRY, this INvestigation will be my effort to tell you how it is, BUT I am “connected” to some of these systems more than others.

So now you know.

You can discredit everything I say or you can trust my desire is to reveal to you all that really matters when it comes to home business, MLM, Network Marketing, small business,  lead generation systems.  There are a lot of false expectations and unrealistic high hopes that a system will make your business into something YOU dream of without any effort on your part.  NOT TRUE! I will tell you as I see it.  You’ll just have to take my word on that. (Then verify and validate!)

NEW Criteria!

In the first report I had to rely on what I learned with the syntopical reading strategy to help me identify the criteria for evaluating the sites.  This time around I am using the sites themselves AND have input from good people like you.

As I see it.

YOU want to know what systems are pushing the envelop and which systems are staying current with the changing face of  Internet Marketing.  That is fair. I know content management features have crept into several of these systems. Integration with social networks is another point of interest.  Promoting YOU and not the system owners is another theme I continually hear out there.

What matters to YOU?

What matters to you as you work with or consider using a home business lead generation system? Income? Ease of use? Connections to social networks? Content Management? Contact / Relationship management?  I look forward to your comments. Thanks in advance.

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Each of the systems continues to evolve as it grows and matures.  Sometimes the changes are small and subtle other times they are major announcements.  Today we have both.  The changes in My Lead System Pro (MLSP) formally known as the MLM Lead System Pro are small and subtle but important for personal branding and message differentiation.  Magnetic Sponsoring, on the other hand, as announced a major new initiative.

My lead system pro (MLM lead system pro) has added some themes and the ability to purchase the conquer the Internet DVD in bulk with affiliate ID codes for offline marketing purposes.

Mike Dillard’s Magnetic Sponsoring has added a new affiliate program.  The program is called “What Works Now Short-cut System”.  The program was released today, March 22, 2010.  This system focuses on the problem most Internet marketers feel when they get going.  Information overload is solved by Mike Dillard monthly delivery of a concise strategy specific package with robust video.  The What Works Now program brings together some of the best Network Marketing’s Internet Marketing gurus for delivery of content worth knowing and applying to build your business. .

Leveraging the learning of others is a sign of a leader.  Leveraging the learning and experience of top leaders produces exceptional value worthy of your consideration.

Self-Directed learner’s utilize this strategy for effective learning.  There’s no sense in trying to learn from bunch of people who don’t know what they’re doing.  It makes sense to find the experts in the field and do what they do.  Following one expert carries with it the risk that they might get it wrong.  When you follow multiple experts in a field you soon learn that they offset each other’s weaknesses. As long as you choose carefully the practices that makes most sense for you, you can learn faster better and smarter than your competition.

You will want to take a look at Mike Dillard’s What Works Now Short-Cut System. (http://bit.ly/infover)

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The information explosion of the Internet causes information overload for full time online marketers like Mike Dillard.  His frustration is our opportunity. He has announced the What Works Now Short-cut System to help network marketers overcome information overload. His acknowledgment and announcement paves the path for each of us to master information management skills. More on that later.

Another trend in the network marketing industry is collaboration.  According to Mike’s announcement What Works Now Short-Cut System will incorporate information and insights from some of the top Network Marketing leaders.  The combined knowledge of Deagan Smith, Ann Sieg, Jonathan Budd, Mike Klingler, Mike Dillard and others means the monthly mailing will likely be filled with the best knowledge available.

Here is the announcement made to affiliates:

Stay tuned for more information and direct links to the new program.
Mike Dillard Confesses to being a Frustrated Online Marketer

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MLM Lead System Pro launches a new branding effort with the Conquer the Internet DVD. My Lead System Pro is the new MLSP.

Did you miss the announcement? Probably not.  You will likely not see a Press Release.  With the release of the Conquer the Internet DVD you notice a distinctly different direction MLSP is going.  Clearly, the DVD marketing launched the rebranding of the MLM Lead System Pro (MLSP) lead generation system as an Interent business building success tool. View the marketing materials and the related videos.  They are now geared to help home based business owners and people wanting a home based Internet Business.  The marketing materials stress the systems success in allowing everyday people to have success online in short order.

NOT a Member of MLSP.  Great! You now have an excellent opportunity to jump on board with the system proven to provide the base level training and direction entrepreneurs need to become successful Internet Marketers. By leveraging the training they receive through the back office, regular webinars and teleconferences home business entrepreneurs can have their first online successes as they work the system.  Applying this kind of timely training can make the difference between struggling to build your business online and making the money needed to support moving your business building activities online.

Current MLSP members also win! Now MLSP members can continue to enjoy the benefits of their leading Internet Marketing lead generation system and look to expand their potential client base to include anybody seeking to master Internet Marketing through step-by-step tutorials and excellent online training.  The system they have been using to engage potential recruits to your Network Marketing business can now be leveraged to work with more traditional business owners wanting to add Internet Marketing to their marketing mix.  This expanded audience provides an new audience for increased revenue.

MLSP’s move from MLM Lead System Pro to My Lead System Pro opens the door for for traditional businesses to use the attraction marketing strategies proven by this system to generating leads.  So many traditional businesses have no path to mastering the Internet to build their business.  Now they have a tool and a specific training path to developing their businesses online.  This system assists in making the transition to maximizing Internet Marketing to build their businesses on the Internet.  It is in the best interest of small business owners to master online business building if they are to translate the value they provide to the growing Internet audience.

Check out the new MLM Lead System Pro’s generic capture page for home based business owner and small business professionals by visiting My Lead System Pro capture/squeeze page.  Provide your contact information so we can help you get the most out what this system may provide.

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Over the last few days capture pages have entered my life in interesting ways.  1st The 7 Figure Networker System implements “Phase 2″ with new and improved “capture pages”  so I blog about the update… I figured you’d want to see them so  I made the pages available for public view (http://inetin.biz refresh to your hearts content.)

Next MLM Lead System Pro launches their “Conquer the Internet”* marketing campaign/funnel.  A new capture page / sales letter are out so I write about them.  Oh and while I’ m at it, I should add them to the ultimate “split test” at http://inetin.biz so you can compare the latest capture pages from the latest system updates.  Nice. Done.

LEARNING BY ANALYSIS: Like all the extreme experts will tell you, “learned from the works of the masters”.  (Mike Dillard talks of spending hours each day going over sales letters to master the art of copy writing.)  We can learn from the latest capture pages from the latest updates  in much the same way.

To keep it simple, let’s Examine the MLM Lead System Pro “Conquer The Internet” Marketing Funnel/Campaign Launched 2/10/2010.  It is the newest (for now).  These guys (Norbert Orlewicz, Brian Fanale, & Todd Schlomer) know what they are doing… ask ‘em.

This capture page works more because of what is  NOT SAID!  Yea the video shows… Travel… Freedom… Luxury….  while the guys are talking about reaching huge numbers from nothing.  This page screams to the emotions in the struggling business owners / Internet marking guru wanna be.  The story then delivers on specific pain points from Norbert Orlewicz and Brian Fanale’s past and masterfully hits those exact points with solutions they say the MLM Lead System Pro provides.

Let me spare you the details… Watch the video… you will get the feel

Or you can visit the “Conquer The Internet” page directly.

At the end of the video you got a glimpse  of Jonathan Budd and a few of his new 7 Figure Networker System capture pages. He has included Katie Freiling and Jenn Lawlor to add a more polished, refined presentation style.

You will want to enjoy and compare all these capture pages live at The Ultimate “Split Test” Challenge at http://www.inetin.biz.  (Don’t like a page, hit refresh!)

LEARNING BY ANALYSIS: As you view these capture pages listen to your heart.  How do you feel?  Is the message believable?  Likely for you?  Generalize your impressions into the principles you will use as you create effective capture pages to build your business. (Remember, both these systems are big on letting you brand yourself through campaign capture page customization.)

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Jonathan Budd’s The 7 Figure Networker System (7FNS) MLM Lead Generation System now has updated capture pages as announced in yesterday afternoon’s post.  The change is a welcome addition a system tauted as one of the best for the quantity and quality of capture pages.  When you listen to Jonathan in his video’s and presentations he often expresses confidence in the conversion rates of the system’s lead capture pages.

Despite  Jonathan Budd’s announced yesterday, the number of capture pages has not drastically changed from the amount mentioned in the MLM Lead Generation System Investigation Report (http://inetin.com).  The quantity still rivals the other systems in this caliber.

To the casual visitor or infrequent user of the system the addition of several new capture pages may be missed.  I noticed right off the pages using Katie Freiling and Jenn Lawlor’s  success stories (nice touch).  It was refreshing to see talent other than Jonathan Budd every time.  The addition of a professionally produced video on the needs of home business owns is also a nice addition.

I figured the best way to report on the pages would be to let you see them for yourself so I put together the ultimate split test using The 7 Figure Networker System’s Regular Campaign pages. (See http://inetin.biz)

As mentioned in the MLM Lead Generation System Investigation (http://inetin.com) this system has a good number of capture pages.  Only one system has more.   Now that Jonathan Budd has included Katie Freiling and Jenn Lawlor’s  success stories there may be a glimpse of hope that Jonathan share the lime light with other good people.

It should be noted the pages showing on http://inetin.biz are the out of the box pages.  No effort has been made to brand them for Teach Jim or anybody else.  The pages showing are very close to how they are by default.  Enjoy the tour.

Here is a complete list of  the capture pages available to system users.  Really quite a value if you consider the time and energy required to write a landing page, let alone a “Good” one.  Check out the sampling of all the “Regular Campaigns” capture pages at http://inetin.biz.

Regular Campaigns

• Promote 7 Figure Networker
  • Main Default Funnel
  • 4 Part Series Give Away
  • Jenn Lawlor Story
  • Katie Freiling Story
  • 2 Free Strategies Give Away
  • Free Webinar Give Away
  • Your System Story
• Promote On Social Media
  • Capture Network Marketers
  • Capture Home Business Seekers
• Promote Your Home Business
  • Your Personal Branding Page
  • Generic Home Business Page
  • Generic Wellness Industry Page

Keyword Campaigns

• Promote 7 Figure Networker
  • Target MLM Companies 4 Variation
• Target Companies
  • Free Traffic Webinar
  • Free 9 Steps Webinar
  • 2 Free Strategies Company Variation
  • 2 Free Strategies Give away
  • MLM Company Page 1
  • MLM Company Page 2
  • MLM Company Page 3
• Target Industry Leaders
  • Male Top Producer Page
  • Male Top Producer Page 2
  • Woman Top Producer Page
• Target Systems
  • Target Industry Systems 1
  • Target Industry Systems 2
• Promote Your Company
  • Company Targeted Page
  • My Opportunity Sales Page

Custom Campaigns

• Video Only Custom Pages
  • Custom Video Page 1
  • Custom Video Page 2
  • Custom Video Page 3
  • Custom Video Page 4
• Video & Bullet Point Pages
  • Dual Custom Page 1
  • Dual Custom Page 2
  • Dual Custom Page 3
  • Dual Custom Page 4
• Web Copy Only
  • Web Copy Only Page 1

As you can see there is quite the selection of campaign pages. Each of these is linked to an associated sales page directing users to take advantage of the $1 trial (Something recently dropped by the folks at MLM Lead System Pro).

There you have the latest development in The 7 Figure Networker System.

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