Archive for the ‘Lead Generation Systems’ Category

Sponsor Daddy Follow Up Interview

Posted on December 3rd, 2009 in Lead Generation Systems | No Comments »

Thursday, December 3, 2009 6:30 Eastern Time US The Teach Jim Show hosted George Hartmann from Sponsor Daddy. George Hartmann was nice enough to  “Teach” Jim the background behind Sponsor Daddy’s development as well as the underlying strategies that drive Sponsor Daddy’s success as a tool for the Network Marketing Industry.

Listen to this episode of The Teach Jim Show:

Popularity: 5%

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Lead Generation System Interview Questions

Posted on December 1st, 2009 in Lead Generation Systems | No Comments »

I will select from these questions (and those you suggest) as I interview system creators, owners, representatives, advocates and users regarding their chosen system.

Questions:

  • What brought you to the point of creating/using _____________ system? (backstory)
  • Please share the process you went through creating/selecting/setting up the system. What inspired/motivated your actions?
  • Please share the problems this system solves. Why are these solutions essential to user/your success?
  • Describe the typical system user.  What is their experience?
  • Any examples of exceptional results?  OK, Now what is the typical results?
  • What did I miss in my review?  What should I have said in the review?
  • What criteria did I miss in my evaluation? Is there invalid evaluation criteria?
  • What additional functionality should your system have? Why?
  • I have found ________ is exceptional in this system.  How did this come about?
  • It appears these __________ are missing by design. Were they considered? What tradeoffs?
  • Please explain why this additional functionality is not in the current version. Are there plans to add them? When? Ever?
  • Why is this system useful? What elements of the system training adds the greatest value to your system?
  • What is the greatest strength your system offers?  Weakness?
  • What does competition in the Lead Generation System market mean to you?
  • How strong is the competition? How do you compare to your nearest competition?
  • Are there system updates, trainings or near future features you want to tell us about?
  • Where do you see your system in 5 years, 3? Why?
  • Where is the future for these type of systems? How do you see it playing out? Social Media vs Auto-responders (Formal vs Informal)
  • Thank you Summary: Overview/review of the interview information!
  • So what should listeners do? Call to Action Steps.

Please add  questions I missed via comments.  Thank you.

Popularity: 9%

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Review: Sponsor Daddy

Posted on November 26th, 2009 in Lead Generation Systems, Reviews | No Comments »

Sponsor Daddy is a lead generation system built by NaXum Online Marketing Services LLC. It provides highly refined, polished, persuasive, professional capture pages build for a number of specific markets. These capture pages include professional videos and online video spokespersons. The Master distributor, George Hartmann, welcomes you to the system and provides training on the system in the Automated System Training (AST).

Sponsor Daddy provides rich features like live chat and advanced blogging options not found in most systems.  Paradoxically Sponsor Daddy, with these advanced features, boasts training on “Social Media” as “Coming Soon”.

Another unique characteristic of Sponsor Daddy is how they share leads through their Monthly Complementary Autoresponder Leads. Depending on your monthly level you get anywhere from 250 to 12,000 of these leads.  This system also allows you to import your own leads into the system or you can purchase leads if you are a member at the 50 dollar monthly rate or higher.

It is always amazing to see the various ways systems like this help solve the problem of leads and training to develop leads through the system.  Let’s see how Sponsor Daddy works in each of the 10 areas of evaluation.

Branding – How well does the system brand YOU as an expert?

Sponsor Daddy is strongly bound by predefined capture pages. These pages contain the members name and contact information.  There is no other personal branding available on the more than 20 professionally prepared capture pages. If you pay a higher monthly fee you gain more personal branding flexibility.  At the higher rate you can create your own personal capture pages and personal auto responders.

Personalization of the system happens in the profile, picture gallery and blogging areas.  While these do not provide branding to the capture pages they do brand you to other system users and blog readers.

The blogging tools and interface also allow you all the flexibility you would have with a WordPress or b2evolution blog.  Your blog can brand yourself but when you point people to the system provided capture pages they will get great design, persuasive content and strong information with your name in the corner.

Income Streams – How does the system generate cash flow?

The only funded proposal in this system is the system itself.  There are multiple monthly levels ($25, $50, $100, $200) members can participate. Each level provides an increased residual income source for “upline”.  This system is distinguished from other systems by paying on 4 levels deep.  The residual income funded proposal provides income through a binary compensation plan with n flush.  There is an enrollment bonus means of providing income to system users as people join the system.

This system has no affiliate programs or means to connect other funding programs into the system.

Capture / Landing Pages – What brings qualified people in?

Sponsor Daddy provides highly refined, persuasive, professional capture pages build for a number of specific markets. The capture pages include professional videos and online video spokespersons.  Once a person comes through the capture pages they arrive at your site.

Sponsor Daddy gives you a .com, a .net and a .me site to promote.  If visitors come in through your .com site they get to know more about you, your primary business and your blog.  If they come in through your .net site they discover more about the Sponsor Daddy tool and opportunity.  On the .com site they provide 18 professionally developed capture pages for multiple targeted markets.  At the $25 level you have access to only a few of these.  At the $50 dollar level you get a few more.  All these pages are available to the $100 or $200 a month members.

There are 6 pages available for use on the .net site. Again more are available for higher level members.  Custom capture pages are available for higher paying members.

The .ME site does not have customization capabilities.  It promotes the Sponsor Daddy opportunity and provides a set of leads into the system.

Live actors, live chat, professional videos and other capture page enhancements are only available to the higher end memberships.  Custom capture page capabilities were not examined as a part of this review so their potential for strengthening this section’s score were unrealized.

Relationship Building – How do you establish a relationship with your list?

Sponsor Daddy leadership understands the essential role the relationship has in the Network Marketing process.  They teach using the contact management tools, personal contact, personal emails and auto-responder messages of the Sponsor Daddy back office to strengthen relationships.

The “Hot Prospects” menu item at the top of every system page puts at your fingertips the newest members of your list.  Sponsor Daddy provides a color coded smiley face icon in front of contacts to flag them as “HOT”.  In trainings by Sponsor Daddy leaders they suggest various results which would cause the smiley face to be removed from a contact.  They also promoted personal contact and followup.  Here are the color and code instructions from in the system:

[See #] New! Prospects who filled out your form.
[See #] Return! Prospects who filled out your form a second time.
[See #] Transferred! Prospects transferred to you.
Prospect Name Color Code
Green: Prospects who filled out your form.
Blue: Returning Hot Prospects.
Red: Prospects who opted out and/or are inactive.

Leads from external systems can be imported into Sponsor Daddy.  You own your list and can export it at any time.  You can create your own auto-responder series inside the system. There appears to be no hooks to external auto-reponder systems (like Awebber, Get Response, iContact etc).  The number of auto-responders and the number of messages in a series increases as the amount you pay goes up.

The tools in the contact management site of Sponsor Daddy are stronger than most systems because they provide for import and export of purchased, complementary and your own.  Also the use of more visual clues helps you manage your prospects.  Sometimes the added information makes list displays a little cluttered in the end the value is worth the bit of clutter.

Usability – How does the system support your work in the system?

The system has a consistent header menu interface with a right side tree menu which varies depending on the page.  This works until a page in one area takes you to another and the side menu changes.  The My Info button takes you to a page which has a top sub menu with a  lot of critical services like “My Profile”, “My Capture Pages” and many other oft used pages.  This breaks with the right side menu of the other major page types and took a little getting used to.

The training area also had multiple layers without any clear overview (important for a top down learner like me).  It seems like the training area probable grew to a point that it was reorganized with plans for future trainings which only have place holders in the system at this time.

System usability is good for those common tasks.  Top level menu items are those needed to foster what activities that matter most.  Like most systems with a large number of features there are several ways the interface could be better organized or streamlined.

System Training – How do I come up to speed with the system?

Sponsor Daddy’s “Getting Started” Automated System Trainer (AST) is strong and clear.   Each step is presented with a video.  Each main landing page in the system also has a video to explain the page. The videos are to the point with enough detail to make clear what is being taught.   Occasionally, additional resources mentioned in the video did not communicate as clearly.  I remember clicking on a “checklist” link anticipating exacting details for me to follow.  Instead I got a single page with three or four items on it with a bunch of lines for me to write on.  I wondered why what I was looking at was a “checklist” and how it was to help me with that topic.

Most of the steps made sense and were quite clear.  Because of the binary, multilevel nature of the internal compensation plan early on in the training they presented “important” system building automation features which made little or no sense to me because the overall compensation plan was not yet taught.  Later when seeking more information on the compensation plan I did not find any in the system.  Only by listening to an opportunity webinar did some of this start to make sense.

Overall the system training gets you up and running with the system.  A few of the items covered are stated as “required” or “important” but the reasons why and followup on how this impacts system success is left wanting. For example the blog training got my attention when it stated “Get to blogging.  It’s one of the best ways to drive traffic”.  There was no direction on how to blog or how this will drive traffic.

System Support – When I get stuck what help can I expect?

System support in Sponsor Daddy is sufficient.  There is no interactive forum but there is a FAQ and a support ticket system.  The FAQ (Frequently Asked Questions) is the first stop for support.  There is even a video suggesting leaders are readers and  and before you input a support ticket you should read the FAQs to assure the question you have has not been answered before.  The FAQ area seems current with technical and non technical questions and answers.

I did not try the support ticket system.  It is connected to the main system through navigation links.

Internet Marketing Training – How do I generate Internet leads?

This system surprised me.  With the high quality, professional capture pages complete with spokespersons and motivating videos, I thought they would provide high quality training on how to drive traffic to these powerful pages.  I was wrong.  In the blog set up video it was suggested that the blog was “one of the best ways to drive traffic”.  Yet I did not find detailed ways to build a blog nor how to use it to “drive traffic”.  I did not go through every training but I thought I would see more on driving online traffic to this online resource.  The only resources I found for online promotion were Web Ads.  Instead I found training on drop cards, flyers, business card and such off line techniques.

My real disappointment was when I clicked on the “Social Media” button and found “Coming Soon!”  Most of the systems I’ve reviewed have something about the social medial tools or techniques.  Several of them were still trying to figure out the very best methods but did have something.

There are so many other strategies for generating online traffic that were not mentioned I began to wonder if this system was built to support online activities or mostly off line activities.  The training area has several Reaching Out Methods (ROM).  The trainings complete are Face-to-face and fliers.  Banner Ads, Tell-A-Networker, Placing Ads and Social Networking are still “Coming Soon”.  I still don’t believe it.

Personal Development Training – Will the system support my growth too?

Sponsor Daddy master distributor George Hartman knows what it takes to build a Network Marketing company.  His training touch on and encourage consistent hard work. This shows in the Figures and Gauges training.  He talks about the Daily Method of Operation and having an accountability partner to assist in reaching goals.  This is a critical component missing in many systems.

A quote seen and used in this system is “When progress is measured, progress improves.  When progress is measured and progress is reported progress improves immensely”.  While personal development is not a clear thread through all trainings there are enough gems in the system that you know they are aware an concerned beyond the technology.

Overall Impression – So Jim, What do you think?

Overall the idea of free leads and multiple levels of compensation sound good but the lack of Internet Marketing training and direction leave me with a less than favorable impression.  I guess the high quality professional capture pages remind me to much of the typical MLM company duplicated website.  It says a whole lot about the company or the system or the individual’s situation but it falls short on being personable or down to earth to the individual sitting at the computer in their home.

The trainings are strong but sill lack much of the Internet Marketing component I would have expected in such a system.

Overall the Sponsor Daddy system has all the essential elements needed to build your business online.  If a professional image is important for you than personal branding then this system is a wise choice.  If you are excited by multiple levels of income potential and leveraging your efforts this system makes sense.  If you are energized by offline promotion and picking up Internet Marketing on your own this system will clearly support your efforts.

Sponsor Daddy System

After getting over the high quality of the front end capture pages and the graphically rich back office I found a strong system focused on Leads and managing leads.  The system also supports more advanced capabilities and quantity based on the level of user enrollment.  The multiple levels of income will attract some.  At the end of the day the effectiveness of the system at training people to independently generate leads will perpetuate the systems growth.  Without success individuals will leave and the system will survive on the continual influx of new system users.

Personal development strength aside, this system is not strong in the area of Internet Marketing.  Like most system, depending on how you prefer to grow your business will determine your preference in a system.  Given the strengths and weaknesses of the system may meet your needs please check it out.

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 41%

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Review: Mentoring For Free

Posted on November 16th, 2009 in Lead Generation Systems, Reviews | No Comments »

Mentoring For Free Created by Linda and Michael Dlouhy is a surprisingly simple system with extreme value added through the free 10 weekly calls and audio archives of those call going back to January 18th, 2007.  All the recorded calls and those live now deal with the Network Marketing Industry and NOT a specific company.

The value added for system users is the ability to tap into interactive coaching calls, experienced mentors and the rich resources helping system users succeed through sound principles, integrity and courtesy building relationships.

For the $ 19.90 a month this simplistic system is an excellent value and easily duplicated.  The value is extreme if you desire personal development, network marketing industry and lead generation training.  The solid principles and practices for the long term beyond narrow sited techniques is their emphasis.

I have read some posts suggesting Michael Dlouhy is trying to recruit individuals into his own organization.  There is nothing on this site or in the call I’ve listened to that would indicate this accusation.  Because they do talk frankly about companies who do not follow the basic principles taught by Mentoring For Free it may look as if there is a effort to discredit other companies.  I see it as they have the guts to call it as it is even if it is unpleasant.

The participants in the call each seem to have the interest of the listeners at heart. (One trainer lost a monthly income build up over many years. His $4000+ a month income was gone one month because of something in the companies Policies and Procedures.  Believe me, he really wants to save you this kind of potential problem.)

This is really a FREE Mentoring system.  You do not need to pay anything to participate in the calls or when using the training materials.  You only pay if you purchase materials or want to use this simple system to gather and support leads.

Branding – How well does the system brand YOU as an expert?

Mentoring for Free provides some simple branding practices like mentioning you in the ebook as the person to contact and send information regarding the exercises in the book.  The capture pages also have a place for the system user.

While this looks good it really is not branding you.  Michael and Linda’s names are through out the sales pages and the free 10 Steps to Success eBook.  The key persons in the eBook are Michael and Linda.  Personal branding is there hand in hand with branding the system creators and call presenters.

Income Streams – How does the system generate cash flow?

This system provides 4 products for which users pay.  These products are not affiliate items so all profits help fund the system owners.  These items are: 1. The Mentoring for Free program 2. Powerful Networking Secrets. 3. The “5 Pillars” and  4. the “Personality Colors”  audio cd’s at 19.90 each.

This system does not provide a funded proposal.  Instead it focuses on you using the system to build your primary business and earn your money in your company’s compensation plan.  In several placed in the training calls they make it sound like getting money off your system users raises questions of integrity of your desire to really mentor and help system users.

Capture / Landing Pages – What brings qualified people in?

This system has 8 capture pages.  Most focus on the Success in Ten Steps booklet. These pages are referred to as “Doorway” pages.  Essentially, each page contains the required information and some personalization of the sponsor and a call to action.   These capture pages are quite different from those if other systems.  They do not follow the Large title bulleted text, testimonials kind of page.  Look for yourself.  You can see the lead capture pages below:

Mentoring for FreeFF http://www.mentoringforfree.com
Pillars To Success http://www.5pillarstosuccess.com
Powerful Networking Secrets http://www.powerfulnetworkingsecrets.com
Color To Success http://www.colortosuccess.com
Success Ten Steps http://www.successin10steps.com
Success Ten Steps1 http://www.bigmlmlies.com
Success Ten Steps2 http://www.bigmlmtruths.com
Success Ten Steps3 http://www.bigmlmsecrets.com

The capture page are the the latest “New” school they seem to be working despite the aging appearance.

Relationship Building – How do you establish a relationship with your list?

This system does help establish the relationship because of the autoresponder messages are going directly to the new system users.  Better than the autoresponder messages  (not editable) the system training strongly recommends you place follow up calls.  The system also provide regular call training through live events where leads are getting calls and the “experts” show how it is done.

The system also encourages the people who sign up for the system sent their why and their weekly goals to their “Sponsor” into the system.  Other personal level interactions are encouraged as the calls suggest and strengthen the relationship of the system user and “Sponsor” (system owner).

This system strongly supports principles and practice that work to help you build your network marketing business on or off line.

Usability – How does the system support your work in the system?

The back office of the system is conducive to working with prospects.  Options, Prospects, stats and appointments all work easily for the typical days work.  The interface for scheduling activities and tracking the status of prospects and notes about prospects all work reasonably well though it appears to be from an older generation of web page design.  It works.

The friendly usability becomes a challenging interface in the training area.  Until you know there are multiple training material interfaces meant to meet the needs of individuals at various stages of development it can be confusing.  Even withing the “Advanced” training areas the frames based interface leaves finding certain information difficult at best.

The training and call archives are right on and rich but getting to the next thing you need and finding it again when you return can be a bit challenging.

System Training – How do I come up to speed with the system?

Despite the relative maturity of the system the system training was only done through videos.  I would have though some system handouts or overview graphics would exit.  Instead the videos are available from a menu page that looks like it was build in 1995 as the first graphical pages were appearing on the Internet.   If you can get past the appearance (and you should) the videos do deliver the needed information.

System Support – When I get stuck what help can I expect?

The system support system handled reasonably through help tickets and FAQ and glossary pages.

My ticket system experience was satisfactory.  They responded within 24 hours my questions and provided informative assistance.  The system has a ticket system integrated in.  This is not an third party attachment as we have seen in many other systems.

FAQ’s deals with prospect communications and some features of the site relative to the prospect’s experience.  There are no FAQ’s relative to the workings of the system (Probably not needed as the system is pretty straight forward.)

Internet Marketing Training – How do I generate Internet leads?

At first look the Internet Marketing side of the system looks weak as the trainings on the first few training pages deal more with the Mentoring For Free eBook “Success In Ten Steps” and associated MLM trainings.  Once you get to the advanced training pages you begin to discover archived conference calls on most of the typical Internet Marketing Topics.

The content of the trainings are often conversational and interactive with callers.  There seem to be very few visuals except for a few webcast type resources on some topics.  Again the information is there just not as tightly organized as some may want to move quickly through getting going with a particular strategy.

It is refreshing in many ways to listen to these calls an hear first hand the real experiences questions and concerns of system users.  The overarching feel is we are all in this together learning.  Only if you don’t  ask or you are not honest are you not going to learn.  Shared success are heartfelt and sincere.  Refreshing after many of these Guru to the rest of you trainings in many of these systems.  For many the slow progress through a topic may be to slow.

Personal Development Training – Will the system support my growth too?

This system has a very strongest personal development component.  Just after a system user goes through the eBook and a few fundamental webcasts they user is direct to take part in a 30 day Mental cleanse.  The calls around the 30 day cleanse cover different chapters of “Think and Grow Rich” each session.  The moderator and lessons by individuals are shared around the chapter of the week.  It certainly does not look like a lead generation system at all.  It looks like a master mind group progressing through mastering the principles in Think and Grow Rich.

Personal development is all the classes and conference calls are about.  There is continual reassurance that any failures of the past are not the participants fault.  The system constantly communicates “you are perfect the way you are”.  In nearly every case it looks like this system exists for personal development first and lead generation 2nd.

Overall Impression – So Jim, What do you think?

I am surprised.  I put this system off to the end because I know it was just a free eBook download and a prospect tracking backend.  I signed up for the book multiple times.  Read the book and thought that was the end of the system.  I was wrong.

System users are supposed to call within hours of the down load with a “Courtesy Call”.  Then when the eBook is read they offer additional trainings and one of the simplified training pages.  This is to be  followed by invitations to one of the ongoing training calls.  There are suggestions for connecting with system users at several critical junctures as the system helps determine who is coachable and who has the persistence necessary for success in the MLM industry. (I did not get any of this kind of personal treatment from the folks I went through to enter they system.)

Now that I know how the system really is designed to strengthen a real interactive relationships with real people, I see it as one of the stronger systems.  This is because the relationship is not based on product purchases and autoresponder messages.  It is built on a fully supportive mastermind group building a solid relationship based on an education on very specific sound principles.

Through this system you will not end up with lead ready to blow your program out of the water in days.  Instead this system helps you find and work with the stable consistent performers you want at the center of your organization.  They will likely to produce consistently over the long haul if they come through all the steps of this duplication system.

Please feel free to check out Mentoring for Free by Michael Dlouhy and expect me to give you a call to assure you got your eBook download OK.  Then I will act as a mentor/sponsor in helping you to succeed. (You need to know I am not making any money if you purchase the system. There is no funded proposal here.)

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 58%

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Review: Duplication 123

Posted on October 28th, 2009 in Lead Generation Systems, Reviews | No Comments »

Duplication 123 Created by Simply Results

Duplication 123 is a lead generation system with a single capture page, customizable auto-responder pages and 6 modules of training in Network Marketing industry, Internet Marketing running a small business.

The system provides a single source of funding.  It uses power builder type practices to encourage quick sign up due to the perception of many others are signing in now so the sooner you sign the better your chances.

This investigation is based on access to the “FREE” backoffice access.  It is entirely possible things may be different in the FEE version but there was nothing in the working or directions in the FREE version to why I would want to pay.  No clarification of potential additional functionality or features to come when you pay the 35.00 a month.

Branding – How well does the system brand YOU as an expert?

This system has no way to brand yourself except in the auto-responder customizations.  The landing / capture page is all about Duplication 123.

Income Streams – How does the system generate cash flow?

You get a single stream of income with this system.  Individuals signing up for the system pay about 35.00 a month.  The person who brought you in gets a commission off their payment.  This is the only earning instrument in the system.

Capture / Landing Pages – What brings qualified people in?

The lead capture page and following sales page are busy with a ton of good looking, well integrated graphics.  I felt that most of this fluff made the site entirely too commercial and sterile.  The copy is ok but does not keep your attention. (Especially in the midst of the animated elements on the page driving your attention.)

Relationship Building – How do you establish a relationship with your list?

The system provides 13 auto-responder letters in 3 different categories for a total of 39 prospect letters.  That sounds like a lot until you begin to read the letters. They are very simple and would need some attention if you really wanted to brand your expertise.  Here is a sample:

Hey FirstName,

Does building your business make you frustrated?

Are you facing money and time challenges? Do you have enough qualified prospects to talk with?

I think I can help: MyWebSite

There is a tremendous resource available now that is helping many others with these same challenges. It can even putting money in your pocket while you build your business bigger, better and stronger! Wouldn’t that be nice?

Here to Help,

Usability – How does the system support your work in the system?

Due to limited customization system use is pretty straight forward.  The menu system is sufficient.  I found myself looking for additional features (like custom landing pages or additional affiliate programs) but not finding any hints.  Probably because they are not their.  The site configuration section is driven by a wizard like interface.  All menu items have sub menus to provide some direction.

System Training – How do I come up to speed with the system?

There is a simple document suggesting customizations to you site by adding a picture, some  text that shows on the sales page after they enter the system and adding information on the about us page.  When I tried to actually do what the training suggested I got ” NO CUSTOMIZED CONTENT AVAILABLE”  based on the template I had selected (There was only one to choose!)

System Support – When I get stuck what help can I expect?

There is a FAQ section (empty), Notifications, Messages and a contact support button.  I’ve sent them a question about the commissions available.  I’ll let you know how that goes.  The response on the query was timely (within 24 hours) and accurate.  Turns out the commission was on the left sidebar of the landing page (http://duplication123.com/inetin – missed amoung the clutter).

Internet Marketing Training – How do I generate Internet leads?

In the 6 training modules with multiple items in each I found little to help in important ways on the Internet Marketing front.  There is reference to some strategies but with single and half page descriptions on the actions needed it just seems a bit weak particularly in light of videos, webinars and full blown tutorial in many of these other systems.

The training seems outdated.  Maybe it is in the presentation of text only.  No visuals and no multimedia.  I could just hope the text trainings really would provide me with adequate marketing support (though I doubt it.)

Overall Impression – So Jim, What do you think?

Duplication 123 might be easy to duplicate but I do not see it bringing success to users unless they compensate for the weak landing page with pre landing page capture pages helping the user to see the value of this system.

The prospect management tools look better than most system because they provide notes and tasks and activity tracking.  I just with the training / marketing support were stronger.  Even then I prefer a more straight forward capture page with less distractions.

It is likely I will not be recommending this system to others unless I find the system has an additional feature set tied to the pay for version.  Many  of  the elements are  there but not implemented in a way to leave me confident in the system.

Take a look at the system:

http://www.Duplication123.com/inetin

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 29%

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Review: WT Power Builder

Posted on October 24th, 2009 in Lead Generation Systems, Reviews | No Comments »

WT Power Builder by Patrick and Tracy ‘Power Gal’ Monteforte.

WTPowers was launched in 2001 out of frustration they had trying to find good online marketing tools.  They built as they say, “a comprehensive automated support system for network marketers.”

Training on the site focuses fundamental Network Marketing principles.  Great support and training on using the phone to build relationships with cold market / leads generated by the system. This is a Power Builder System.  It “pre-enrolls people” into your opportunity and helps them make a decision by letting them see other people in the system signing up.  This is a little different that the other systems we have seen.

The diverse training strategies are in a system worthy of consideration at the marvelous monthly fee of $19.95. Yes, it costs $19.95 a month. There is enough trust in the backend funding that the entire system is as they say “self supporting”.

Branding – How well does the system brand YOU as an expert?

This system provides a straight forward simple capture page with a sales follow up page.  It also provides a visitors page to the WT Power System as well.  Because the framework and flow are straightforward personalization is 80% yours. You can change everything except the structure.

You may take over the entrie landing page and the Pre-Enroll pages. You also may customize the WTPowers sales page.  Personalization is available through this system.  Simple customizations are possible but knowledge of HTML is helpful for more extensive customizations.  It can be a lot of work.

If you know a lot about HTML you will find the page framework a little limiting.  You still need to work in the obounds of the system.  This can be a hugh amount of work.

If you choose to make NO customizations the pages perform OK with generic information about joining a business opportunities.

You may also make specific templates for all members on your team or in your company.

Income Streams – How does the system generate cash flow?

Income is derived from commissions paid on  individuals who purchase the system.  This appears to be the only residual income source.  There are a few other tools available for purchase in the system back office.  These tools support marketing activities through a one time purchases.

Capture / Landing Pages – What brings qualified people in?

By default WT Power Builder has a single, somewhat generic landing page with distracting, irrelevant menu items.  If you are comfortable with creating your own capture page, you can change the content of the blocks but you will not be able to change the structure.  This means the distracting menu items will remain on the page even after your customization.

The simplicity of having a single page allows users to focus on making this page perform effectively.  (No there is not split testing in the system.)

Relationship Building – How do you establish a relationship with your list?

The list building potential of this tool is simple.  Basic contact information is stored in the system.  You have the ability to make notes for the contact in the sytem.

You can send resend the welcome email to users by just clicking the send button when viewing the contact details.

You can export your contact list as Excel, Tab or comma delimited file.  The file only includes the contact information.  No notes are exported.

The system has no task lists, interaction journal, prospect status or contact management type tools.

The system does work as 30  autoresponder messages manageable after canceling the “Broadcaster” tool interface.  It was not on the main menu near Contacts or Tools and Services.  It is located under Customize Your Site.  The all messages are not populated so this will require you to create the autoresponder messages you want to send.

Usability – How does the system support your work in the system?

The workflow in this system is not always smooth.  Using the capture page editor or the html generating tool does not always bring you back where you would expect.  Often this system requires two or three clicks where other systems only take one.

The placement of Broadcaster under tools & services seem out of place.  Tools for you to communicate with your contacts should probably be closer to the Contacts area.  Autoresponder management might also be located close to the Contacts area.

System Training – How do I come up to speed with the system?

System “Getting Started” training is in the form of  three audio files.  Overview, beggining and advanced are the audios.  There is one  “To View The Video Demos ‘How This System Works’ ” video showing step by step system operation.

System Support – When I get stuck what help can I expect?

Live Support and Help ticket menu items are always present in the system.  (Even on the capture page where they are potentially a distraction.)

There are strong support elements as you are working in any area.  There is an help question mark and video symbol on the top bar for most of the windows.  The question mark pops up the help file.  The video symbol pops up a screen captured video showing how to perform the specific task.

There are also weekly system training webinars.

Internet Marketing Training – How do I generate Internet leads?

Weekly calls on “Dialing for Dollars” are not Internet marketing trainings while the topic does come up at times.

The principles and practices promoted by this system are those critical to successfully dealing with team members and potential clients.  The skills focus on following up with system “pre-enrollees” and other leads via the phone.

While this is an good tool for capturing and motivating contacts it is NOT an Internet Marketing training system.

Personal Development Training – Will the system support my growth too?

This system is one of the few programs which personably promotes the personal progress of individuals as they deal with the challenges of building a business.  Much of the focus is build around embracing the use of the telephone.

This system and the weekly dialing for dollars call are perfect for people having trouble working with the telephone aspect of their business.  The growth of individuals are highlighted on these calls.  Tracy is powerful in her optimism of the power of using the phone.

Overall Impression – So Jim, What do you think?

This system scores poorly for the criteria established but is powerful in it’s simplicity.  It has it’s place in two main strengths.  First the beauty of a PowerBuilder system. While building  the relationship the system adds subtle pressure while showing others in the system joining “now”. The second strength of this system is the exceptional training on how to work the phones.

Like many of the systems under investigation, this is a simple system.  It has the critical elements required to support success.  The greatest weakness of this system is the lack of training in generating traffic using the  Internet.  The greatest advantage of this system is it’s focus on time proven fundamentals and the mastery of phone skills.

For individuals wanting to grow their business offline with online support this is an excellent system.  It provides consistent training on moving contacts to the next step using the phone.  The online support of the sales process is useful as the powerline promotes action.

With company / group specific customization the possibilities for use with a team as part of a process with duplication has promise.

Take a look at the system:

Default Visitor Site (Capture Page for Primary Business)

Default System Sales Site (For bringing people in the system)

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 100%

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The Process of Leading Prospects to INvolvement

Posted on September 8th, 2009 in Lead Generation Systems, Processes | No Comments »

Lead Generation Systems / Funded Proposal Systems have a single goal.  Get prospects into your business.   So how do these systems help prospects progress to INvolvement with YOU?

The answer is easy but the course can be a bit complicated.  During the investigation of these systems the process became clear as  each system guru tried to teach how their system worked.  Thankfully, I ran into Jay Grissom‘s generic flow chart about the time I was looking to simplify this issue for you.  His detailed chart shows how complex it can be*.

My simplified chart skims over many of the details but gives you the overview you need to see how a lead generation / funded proposal system works for you.  Enjoy the video of the process.

*Thanks to Jay Grissom of http://www.jfgrissom.com.

Popularity: 9%

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Investigation Derived Direction

Posted on August 28th, 2009 in Lead Generation Systems | No Comments »

MLM Lead Generation System Investigation revealed several principles, practices and performances critical to success generating leads online.  Here is some what I learned.

Principles, Practices, Performances = 3P Matrix

Principles

* Regular Results Require Consistent Effort
* A Lot of Hard Work
* Brand Yourself
* Use effective Capture / Landing Pages
* Build Your Own List
* Build Relationships by Adding Value
* Market to your list / Monetize your list
* Guru’s are learning too. (Like Twitter)
* Ongoing Personal Development

Practices

* Project Management
* Risk Management – Budget/Reward ROI
* Marketing Plan – Campaign Progression
* Communication Plan – Consistent Message across multiple Media
* Content Development Plan
* Content Development Process
* Content Delivery Plan
* Weekly Performance Planbr /Consistent Performance to Plan
* KPI – DMO – WMO – Make and Keep Commitments
* Monitor and adjust based on data / Good Science
* Learn and Master Tools Work what works

Performances

* Deliver on commitments
* Reach Goals
* Consistent Performance
* Put people first
* Focus on the task at hand
* Use syntopical reading principles and practices to develop expertise in new areas of learning.

Popularity: 8%

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Review: Prospex

Posted on July 10th, 2009 in Lead Generation Systems, Reviews | No Comments »

Prospex by Jason O’Toole provides a refreshing perspective on what a lead generation system can be.  This system was created over the last 2 years from the perspective of a successful Internet/network marketer.  It has heavy support for networkers with less of Internet Marketer slant than most system in this investigation.

Training on the site is a narrow focus on the most recent practices for using social networking sites and tools for driving traffic.  You do not find PPC or Article marketing training here.  You get blogging, Facebook and Twitter.  You get an automated integration of social networking with blogging.  Jason just plain delivers on the way to bring people into relationships of trust.  He delivers in ways no other system delivers on attraction marketing.

This site also supports network marketing with training by top level network marketing professionals offering both free and fee training to support the building of a downline.

These diverse training strategies are in a system worthy of consideration at the marvelous monthly fee of FREE.  Yes, it costs $0.  There is enough trust in the backend funding that the entire system is “self supporting”.

Branding – How well does the system brand YOU as an expert?

You are not branded unless you purchase an upgrade which will allow you to use your own videos on the capture page.  Jason O’Toole is the primary man in the trainings and on the landing page.  That said Jason takes a far less prominent role on landing page.  He is there to add credibility and the human touch at the end of the letter. Other than that, the capture uses testimonials from other network professionals on the benefits of the system.

Income Streams – How does the system generate cash flow?

Income is derived from affiliate links in the system.  The affiliate programs are mostly network marketing trainings by professional network marketers.  Many of these trainings are free.  Then there are inexpensive ebooks and some full training systems.

Currently, there are 2  eBooks, 4 CD/DVD Courses, The Amazon aStore,  4 Business Tools ( Classified Ads, Conference Recording, Web Hosting, Autoresponder) as funding sources.

These have changed in the last 2 weeks.  The site is evolving and improving with new materials and funding propositions.  Epic Sponsoring is a fee-based  enhanced version of Prospex allowing more personal branding and residual income stream potential.

The integration of the Amazon aStore into the Prospex Library is a new powerful feature.  (See an example)

Capture / Landing Pages – What brings qualified people in?

Prospex has a single,  somewhat generic landing page with distracting, irrelevant menu items.  There is NO customization of this page.  The landing page has audio statements from various Network Marketing leaders with Jason O’Toole shown at the end as the person behind the system.  This softens the branding of a single individual you see in so many other systems.

Granted it is NOT YOU, but it is multiple experts all pulling for your prospects success.  You can be seen as one of those.

Relationship Building – How do you establish a relationship with your list?

The list building potential of this tool is very strong but you would never know it.  The interface for working with folks you refer to the system is horrible.  It is made up of various pop up windows for various activities.

The system has a calendar which seems disconnected from your interactions with prospects.  As it turns out, you schedule a call for a prospect and it shows on the calendar.  It even sends you an email reminder of appointments if you want.

There is power in the ability to track your interactions with users you have brought into the system.  Too bad it is hidden between appearing / disappearing windows and  menus.  It could be one of the strong points of the system if it was easier to use like the Magnetic Sponsoring or Freedom Duplicator systems.

The ability to export information allows you to “Own” the list.  You are then able to add the list to autoresponders and other tools for marketing campaigns.  (Another feature added in the last two weeks)

Usability – How does the system support your work in the system?

I struggled a little because of the changing left menu system.  After choosing a top link like “Getting Started”,  the left sidebar links  becomes the submenu of “Getting Started”.  Left sidebar items disappear in several cases.  Choosing “My Account” reveals a longer list of links and a promotional bit in the left sidebar.  This inconsistency takes a bit of getting used to.

A suggestion would be to make the links on the left side could become pop up menu items tied to the top level menu.  The Left sidebar could then consistently promote the latest training call and the upgrade package or other specials.

There are different link locations inside the training pages, the library, the  account page and the home page.  Inconsistencies allow for some discomfort in working with the system.   This effects system usability and diminishes from the sites professional potential.

System Training – How do I come up to speed with the system?

System training is in the form of videos and step by step instructions under the “Getting Started” link.  Like other system Prospex gets you started with the details of configuring the tool without providing the needed foundation to know WHY you are doing it.

The set up steps are not to difficult, but should take place AFTER the marketing plan is in place.

System Support – When I get stuck what help can I expect?

There is not a specific support service in Prospex.  No FAQ,  no forums, no ticket system.  There is only a “Contact” tab.  The system is simple enough you don’t need a lot of support.  When there were questions or issues they are quickly resolved by sending in the contact information.  Responses returned within 24 hours.   Good answers and issue resolution.

There was even a new feature added in days based on a single suggestion.

Internet Marketing Training – How do I generate Internet leads?

The attraction of the Prospex system is its cutting edge marketing coaching in simple strategies for Internet Lead Generation AND training and support for traditional Network Marketing values.  The purpose of all the online / offline activities and training focus on building relationships so people know, like and trust you.

The entire Internet Training only took a few hours.  In those few hours tools and techniques for results were delivered with a larger vision.  This was refreshing.  The path to progress and success was not muddled with the typical barrage of possible ways to work.

Missing was the Marketing Plan and entire strategy overview support for the individual technical video presentations.  For advanced users suggestions on optimizing additional strategies might have a place.  These advanced strategies are supported more fully in the upgrade, Epic Sponsoring.

Personal Development Training – Will the system support my growth too?

This system is one of the few that provides strategic direction to personal development on an ongoing basis.  Weekly teleconference calls usually provide coaching on growing a Network Marketing business.  Even those calls dealing with Internet Marketing seem to circle back to the root purposes of building relationships, serving by leading and building your Network Marketing Business.

Permission to be where you are and an invitation to grow is a consistent theme through Prospex training.

Overall Impression – So Jim, What do you think?

This system scores poorly for the criteria established.  Despite the low score training balances old school network marketing principles  with cutting edge social networking tactics at no cost makes this very attractive.  The more systems I review the more I appreciate simple solutions with strengths in just the right spots.

Prospex has me wondering if most of the right things are in the right spots.  This product was released in May so it still has some growth until it is fully established.  Time will tell but for now Prospex is poised to turn some heads and provide value to its users.

Prospex (Epic Sponsoring $49.95) is evolving to become a strong advocate of traditional network values in the modern evolution of social media.  Many network marketing companies are struggling to identify how they will use online systems to duplicate successfully.  Prospex is poised to position itself as a strong answer of the best of both worlds.

The success and sustainability of the system relies on several elements in the purchased training area.  Do to the quality of the free training one may ask if there is even a need for purchased training materials.  Time will tell if the model is sustainable.  Until then open a free account and take advantage of a cadre of network marketing experts working around a simple but strong lead generation system.

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 22%

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MLM Mastermind System Gets Autoresponder Upgrade

Posted on July 10th, 2009 in Lead Generation Systems | No Comments »

One of the signs of a viable system is its ability to respond to the needs of its users.  The users have spoken and the MLM Mastermind System listened.  Last week Jonathan Budd announced the MLM Mastermind System includes Aweber autoresponder integration.

This opens the door for users of the Aweber auto responder to join the Mastermind System and seemelessly experience the advantage of Jonathan Budd’s capture pages, list management and backoffice training. Compatibility with Aweber also provides an alternative for those adverse to GetResponse as the systems lone autoresponder.

The change came as a response to pressure from system users and Internet marketers avoiding the system because of it’s single autoresponder support (GetResponse).

In addition to Aweber integration, Jonathan Budd announced the ability for system capture pages to contain user defined fields with some reservations. He reminded users the more fields they add to a capture page the less likely they are to click through the capture page.

Custom fields in the list adds user ability to track the fype of information they want in the backroom. This alone allows your list in MLM Mastermind System to also act as a Relationship Management tool.  With this change you can now tracking your communications and inteactions with each individual on your list. A real value for system users.

See how the system aWeber integration and additional custom fields works for you. Check out the changes for 14 days for $1

Popularity: 6%

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