Posts Tagged ‘Investigation’

Capture Pages in Lead Generation Systems

Friday, February 12th, 2010

Over the last few days capture pages have entered my life in interesting ways.  1st The 7 Figure Networker System implements “Phase 2″ with new and improved “capture pages”  so I blog about the update… I figured you’d want to see them so  I made the pages available for public view (http://inetin.biz refresh to your hearts content.)

Next MLM Lead System Pro launches their “Conquer the Internet”* marketing campaign/funnel.  A new capture page / sales letter are out so I write about them.  Oh and while I’ m at it, I should add them to the ultimate “split test” at http://inetin.biz so you can compare the latest capture pages from the latest system updates.  Nice. Done.

LEARNING BY ANALYSIS: Like all the extreme experts will tell you, “learned from the works of the masters”.  (Mike Dillard talks of spending hours each day going over sales letters to master the art of copy writing.)  We can learn from the latest capture pages from the latest updates  in much the same way.

To keep it simple, let’s Examine the MLM Lead System Pro “Conquer The Internet” Marketing Funnel/Campaign Launched 2/10/2010.  It is the newest (for now).  These guys (Norbert Orlewicz, Brian Fanale, & Todd Schlomer) know what they are doing… ask ‘em.

This capture page works more because of what is  NOT SAID!  Yea the video shows… Travel… Freedom… Luxury….  while the guys are talking about reaching huge numbers from nothing.  This page screams to the emotions in the struggling business owners / Internet marking guru wanna be.  The story then delivers on specific pain points from Norbert Orlewicz and Brian Fanale’s past and masterfully hits those exact points with solutions they say the MLM Lead System Pro provides.

Let me spare you the details… Watch the video… you will get the feel

Or you can visit the “Conquer The Internet” page directly.

At the end of the video you got a glimpse  of Jonathan Budd and a few of his new 7 Figure Networker System capture pages. He has included Katie Freiling and Jenn Lawlor to add a more polished, refined presentation style.

You will want to enjoy and compare all these capture pages live at The Ultimate “Split Test” Challenge at http://www.inetin.biz.  (Don’t like a page, hit refresh!)

LEARNING BY ANALYSIS: As you view these capture pages listen to your heart.  How do you feel?  Is the message believable?  Likely for you?  Generalize your impressions into the principles you will use as you create effective capture pages to build your business. (Remember, both these systems are big on letting you brand yourself through campaign capture page customization.)

Popularity: 8%

Review: Prospex Epic Sponsoring Platform

Monday, February 8th, 2010

Prospex Epic Sponsoring Platform by Jason O’Toole adds the Epic Sponsoring Platform to the free Prospex system.  The advance functionality of the system has been added over the last 8 months.  I was invited to participate with the initial “beta” group.  Each week a new features rolled out.  The system evolved to include nearly every feature of the MLM Lead System Pro and the 7 Figure Networker (higher scoring system in the initial investigation) while maintaining the unique FREE elements of Prospex and it’s foundation in Social Media integration.

Training on Prospex focuses on the most recent practices for using social networking sites and tools for driving traffic.  Epic Sponsoring Platform adds Keyword research,  Article Marketing, personal branding, campaign management and much more.  You still get blogging, Facebook and Twitter training and the most direct ways to automate some of your social networking.  Jason just plain delivers on the best ways to bring people into relationships of trust.  This advance system delivers on attraction marketing through social media and effective Internet marketing practices.

The Prospex Epic Sponsoring Platform still has network marketing training with top level network marketing professionals offering both free and fee training to support the building of a downline.

Branding – How well does the system brand YOU as an expert?

The Epic Sponsoring Platform upgrade buys you personal branding on capture pages, autoresponders and system videos.  While Jason O’Toole still in most of the back office videos, it is easy to position you as system “Success Coach” working with Jason.  The back office continually shows the “Success Coach” prominently on the back office home page. page.  Because you are on the capture pages and in the back office you are associated with other network professionals in the back office.  This expert by association does much to advance you as an expert.

Income Streams – How does the system generate cash flow?

There are now more than 12 potential income sources in the back office on top of those in the Prospex system.  Because the Epic Sponsoring Platform is fee based there is a commission from users of the system.  The tools suggested in the base level Free training suggest using many of the tools with earning potential to the Epic member.  Epic members also earn a higher percentage from each income source.  Moreover commissions not paid to free members of Prospex roll up to the first Epic member.  This provides for profits from those who come into the system but do not choose to upgrade to the Epic Sponsoring Platform.

Some of the Income is derived from affiliate links is residual income stream in nature.  The affiliate programs from Prospex remain. These are mostly network marketing trainings by professional network marketers.  Many of these trainings are free.  Then there are inexpensive ebooks and some full training systems.

Currently, there are 2  eBooks, 4 CD/DVD Courses, The Master Mind Session, The Amazon aStore,  and 15 Business Tools ( Classified Ads, Conference Recording, Web Hosting, Autoresponder) as funding sources. The integration of the Amazon aStore into the Prospex Library is a nice touch.  (See an example)

Epic member the income opportunity is greatly improved income potential over the initial Prospex system.  An increased number of programs suggested throughout the trainings, higher commissions,  and the roll up of commissions to Epic members adds considerable value to Epic members.

Capture / Landing Pages – What brings qualified people in?

The capture pages for the Epic Sponsoring Platform member are 90% customizable.  The landing pages allow personal branding through customizable text and videos.  The system has 4 capture page templates. These templates can be pre-populated with the default information used in these templates as a good starting place.

Each customization can be placed in it’s own unique campaign.  Campaigns keep their own set of statistics to see the capture page traffic and conversion rates.

Relationship Building – How do you establish a relationship with your list?

The list building model of this tool is very strong.  There is both an internal system and you it can connect to an external auto-responder system.  The relationship building tool is made up of a separate pop up windows for notes, calendar events and email messages.

Clicking on the phone number allows you to schedule a call for a prospect on the calendar.  It sends you an email reminder of appointments if you want.

There is power in the ability to track your interactions with referrals you have brought into the system. More thatn working with them in the system you have the ability to export information as needed.

The system connects to an external auto-responder provides an excellent way to build and strengthen your relationship with system users.  The system comes with 2 several customizable auto-responder series to build the relationship on autopilot. Some may be disappointed in the number of auto-responder messages if they believe email is the best way to strengthen the relationship.  Due to the encouragement of the system to build the relationship through social media, phone and other means the auto-responder is not the main source of relationship building.

Usability – How does the system support your work in the system?

The system menu system is improved by consolidating the top menu choices. The left menu still changes based on the top menu choice. After choosing a top link like “Getting Started”,  the left sidebar links  becomes the submenu of “Getting Started”. Choosing “My Account” reveals a longer list of links and a promotional bit in the left sidebar.  The left menu really provides a type of top to bottom checklist for system setup and training when in the task directed menu items were selected.  The left side show promotional and training resource links when informational type links are picked on the top menu.

Working with the system allows a smooth transition from prospect focus, to marketing campaign management, to   training resources and step-by-step system / marketing setup.

System Training – How do I come up to speed with the system?

System training is in the form of videos and step-by-step instructions under the “Getting Started” link.  Like other systems, Prospex Epic Sponsoring Platform gets you started with simple steps and progresses through the “free” Prospex level trainings for the firm foundation for the advanced marketing strategies of the Epic Sponsoring Platform.

The system training is an integral part of the marketing plan.  All system training builds toward marketing.  The videos, which step you through the training, make mention of marketing implications throughout.

System Support – When I get stuck what help can I expect?

There is not a specific support service in the Prospex Epic Sponsoring Platform.  No FAQ,  no forums, no ticket system.  There is only a “Contact” link.  The system is simple enough you don’t need support.  When there were questions or issues they are quickly resolved by sending in the contact information.  Responses returned within 24 hours.   Good answers and issue resolution.

There was even a new feature added in days based on a single suggestion. Responsive.

Internet Marketing Training – How do I generate Internet leads?

The attraction of the Prospex system is its cutting edge marketing coaching in simple strategies for Internet Lead Generation AND training and support for traditional Network Marketing values.  The purpose of all the online / offline activities and training focus on building relationships so people know, like and trust you.

The entire Internet Marketing Training from the free Prospex system only takes a few hours.  In those few hours the tools and techniques are delivered with a larger vision. The path to progress and success was not muddled with the typical barrage of many possible ways to work.

The advanced strategy training continues to flow in a natural progression. Epic membership add advanced strategies  on generating traffic through “Traffic School”. Traffic School includes advanced strategies in Keyword research, Email Marketing, Massive Twitter Traffic, Video Marketing, Forum Marketing, Classified Ads,  Article Marketing and List Building.  The power of these strategies are the efforts to provide massive traffic. The strategies follow a similar pattern so they are easy to add in as needed.

Personal Development Training – Will the system support my growth too?

This system is one of the few that provides on an ongoing basis.  Weekly teleconference calls also provide coaching on growing your Network Marketing business.  Even those calls dealing with Internet Marketing seem to circle back to the root purposes of  serving by leading, building relationships and growing your Network Marketing Business.

The  Prospex Epic Sponsoring Platform training continually invites personal grow.

Overall Impression – So Jim, What do you think?

The Prospex Epic Sponsoring Platform ($49.95 monthly) is a strong advocate of traditional network values in the modern evolution of social media. The social media centric foundation training and tools coupled with the advanced traffic generation techniques make this solution what many network marketing companies need but don’t know they want.  this system provides a systematic growth pattern for distributors.  It keeps true to the fundamental principles of network marketing while promoting the application of new technologies. The Prospex Epic Sponsoring Platform is poised as a strong answer for the best of both worlds.

Open a free account and take advantage of a cadre of network marketing experts working around a simple but strong lead generation system.  Begin laying the foundation for your success as you grow to need the advanced traffic techniques of the Prospex Epic Sponsoring Platform.

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 8%

Review: Sponsor Daddy

Thursday, November 26th, 2009

Sponsor Daddy is a lead generation system built by NaXum Online Marketing Services LLC. It provides highly refined, polished, persuasive, professional capture pages build for a number of specific markets. These capture pages include professional videos and online video spokespersons. The Master distributor, George Hartmann, welcomes you to the system and provides training on the system in the Automated System Training (AST).

Sponsor Daddy provides rich features like live chat and advanced blogging options not found in most systems.  Paradoxically Sponsor Daddy, with these advanced features, boasts training on “Social Media” as “Coming Soon”.

Another unique characteristic of Sponsor Daddy is how they share leads through their Monthly Complementary Autoresponder Leads. Depending on your monthly level you get anywhere from 250 to 12,000 of these leads.  This system also allows you to import your own leads into the system or you can purchase leads if you are a member at the 50 dollar monthly rate or higher.

It is always amazing to see the various ways systems like this help solve the problem of leads and training to develop leads through the system.  Let’s see how Sponsor Daddy works in each of the 10 areas of evaluation.

Branding – How well does the system brand YOU as an expert?

Sponsor Daddy is strongly bound by predefined capture pages. These pages contain the members name and contact information.  There is no other personal branding available on the more than 20 professionally prepared capture pages. If you pay a higher monthly fee you gain more personal branding flexibility.  At the higher rate you can create your own personal capture pages and personal auto responders.

Personalization of the system happens in the profile, picture gallery and blogging areas.  While these do not provide branding to the capture pages they do brand you to other system users and blog readers.

The blogging tools and interface also allow you all the flexibility you would have with a WordPress or b2evolution blog.  Your blog can brand yourself but when you point people to the system provided capture pages they will get great design, persuasive content and strong information with your name in the corner.

Income Streams – How does the system generate cash flow?

The only funded proposal in this system is the system itself.  There are multiple monthly levels ($25, $50, $100, $200) members can participate. Each level provides an increased residual income source for “upline”.  This system is distinguished from other systems by paying on 4 levels deep.  The residual income funded proposal provides income through a binary compensation plan with n flush.  There is an enrollment bonus means of providing income to system users as people join the system.

This system has no affiliate programs or means to connect other funding programs into the system.

Capture / Landing Pages – What brings qualified people in?

Sponsor Daddy provides highly refined, persuasive, professional capture pages build for a number of specific markets. The capture pages include professional videos and online video spokespersons.  Once a person comes through the capture pages they arrive at your site.

Sponsor Daddy gives you a .com, a .net and a .me site to promote.  If visitors come in through your .com site they get to know more about you, your primary business and your blog.  If they come in through your .net site they discover more about the Sponsor Daddy tool and opportunity.  On the .com site they provide 18 professionally developed capture pages for multiple targeted markets.  At the $25 level you have access to only a few of these.  At the $50 dollar level you get a few more.  All these pages are available to the $100 or $200 a month members.

There are 6 pages available for use on the .net site. Again more are available for higher level members.  Custom capture pages are available for higher paying members.

The .ME site does not have customization capabilities.  It promotes the Sponsor Daddy opportunity and provides a set of leads into the system.

Live actors, live chat, professional videos and other capture page enhancements are only available to the higher end memberships.  Custom capture page capabilities were not examined as a part of this review so their potential for strengthening this section’s score were unrealized.

Relationship Building – How do you establish a relationship with your list?

Sponsor Daddy leadership understands the essential role the relationship has in the Network Marketing process.  They teach using the contact management tools, personal contact, personal emails and auto-responder messages of the Sponsor Daddy back office to strengthen relationships.

The “Hot Prospects” menu item at the top of every system page puts at your fingertips the newest members of your list.  Sponsor Daddy provides a color coded smiley face icon in front of contacts to flag them as “HOT”.  In trainings by Sponsor Daddy leaders they suggest various results which would cause the smiley face to be removed from a contact.  They also promoted personal contact and followup.  Here are the color and code instructions from in the system:

[See #] New! Prospects who filled out your form.
[See #] Return! Prospects who filled out your form a second time.
[See #] Transferred! Prospects transferred to you.
Prospect Name Color Code
Green: Prospects who filled out your form.
Blue: Returning Hot Prospects.
Red: Prospects who opted out and/or are inactive.

Leads from external systems can be imported into Sponsor Daddy.  You own your list and can export it at any time.  You can create your own auto-responder series inside the system. There appears to be no hooks to external auto-reponder systems (like Awebber, Get Response, iContact etc).  The number of auto-responders and the number of messages in a series increases as the amount you pay goes up.

The tools in the contact management site of Sponsor Daddy are stronger than most systems because they provide for import and export of purchased, complementary and your own.  Also the use of more visual clues helps you manage your prospects.  Sometimes the added information makes list displays a little cluttered in the end the value is worth the bit of clutter.

Usability – How does the system support your work in the system?

The system has a consistent header menu interface with a right side tree menu which varies depending on the page.  This works until a page in one area takes you to another and the side menu changes.  The My Info button takes you to a page which has a top sub menu with a  lot of critical services like “My Profile”, “My Capture Pages” and many other oft used pages.  This breaks with the right side menu of the other major page types and took a little getting used to.

The training area also had multiple layers without any clear overview (important for a top down learner like me).  It seems like the training area probable grew to a point that it was reorganized with plans for future trainings which only have place holders in the system at this time.

System usability is good for those common tasks.  Top level menu items are those needed to foster what activities that matter most.  Like most systems with a large number of features there are several ways the interface could be better organized or streamlined.

System Training – How do I come up to speed with the system?

Sponsor Daddy’s “Getting Started” Automated System Trainer (AST) is strong and clear.   Each step is presented with a video.  Each main landing page in the system also has a video to explain the page. The videos are to the point with enough detail to make clear what is being taught.   Occasionally, additional resources mentioned in the video did not communicate as clearly.  I remember clicking on a “checklist” link anticipating exacting details for me to follow.  Instead I got a single page with three or four items on it with a bunch of lines for me to write on.  I wondered why what I was looking at was a “checklist” and how it was to help me with that topic.

Most of the steps made sense and were quite clear.  Because of the binary, multilevel nature of the internal compensation plan early on in the training they presented “important” system building automation features which made little or no sense to me because the overall compensation plan was not yet taught.  Later when seeking more information on the compensation plan I did not find any in the system.  Only by listening to an opportunity webinar did some of this start to make sense.

Overall the system training gets you up and running with the system.  A few of the items covered are stated as “required” or “important” but the reasons why and followup on how this impacts system success is left wanting. For example the blog training got my attention when it stated “Get to blogging.  It’s one of the best ways to drive traffic”.  There was no direction on how to blog or how this will drive traffic.

System Support – When I get stuck what help can I expect?

System support in Sponsor Daddy is sufficient.  There is no interactive forum but there is a FAQ and a support ticket system.  The FAQ (Frequently Asked Questions) is the first stop for support.  There is even a video suggesting leaders are readers and  and before you input a support ticket you should read the FAQs to assure the question you have has not been answered before.  The FAQ area seems current with technical and non technical questions and answers.

I did not try the support ticket system.  It is connected to the main system through navigation links.

Internet Marketing Training – How do I generate Internet leads?

This system surprised me.  With the high quality, professional capture pages complete with spokespersons and motivating videos, I thought they would provide high quality training on how to drive traffic to these powerful pages.  I was wrong.  In the blog set up video it was suggested that the blog was “one of the best ways to drive traffic”.  Yet I did not find detailed ways to build a blog nor how to use it to “drive traffic”.  I did not go through every training but I thought I would see more on driving online traffic to this online resource.  The only resources I found for online promotion were Web Ads.  Instead I found training on drop cards, flyers, business card and such off line techniques.

My real disappointment was when I clicked on the “Social Media” button and found “Coming Soon!”  Most of the systems I’ve reviewed have something about the social medial tools or techniques.  Several of them were still trying to figure out the very best methods but did have something.

There are so many other strategies for generating online traffic that were not mentioned I began to wonder if this system was built to support online activities or mostly off line activities.  The training area has several Reaching Out Methods (ROM).  The trainings complete are Face-to-face and fliers.  Banner Ads, Tell-A-Networker, Placing Ads and Social Networking are still “Coming Soon”.  I still don’t believe it.

Personal Development Training – Will the system support my growth too?

Sponsor Daddy master distributor George Hartman knows what it takes to build a Network Marketing company.  His training touch on and encourage consistent hard work. This shows in the Figures and Gauges training.  He talks about the Daily Method of Operation and having an accountability partner to assist in reaching goals.  This is a critical component missing in many systems.

A quote seen and used in this system is “When progress is measured, progress improves.  When progress is measured and progress is reported progress improves immensely”.  While personal development is not a clear thread through all trainings there are enough gems in the system that you know they are aware an concerned beyond the technology.

Overall Impression – So Jim, What do you think?

Overall the idea of free leads and multiple levels of compensation sound good but the lack of Internet Marketing training and direction leave me with a less than favorable impression.  I guess the high quality professional capture pages remind me to much of the typical MLM company duplicated website.  It says a whole lot about the company or the system or the individual’s situation but it falls short on being personable or down to earth to the individual sitting at the computer in their home.

The trainings are strong but sill lack much of the Internet Marketing component I would have expected in such a system.

Overall the Sponsor Daddy system has all the essential elements needed to build your business online.  If a professional image is important for you than personal branding then this system is a wise choice.  If you are excited by multiple levels of income potential and leveraging your efforts this system makes sense.  If you are energized by offline promotion and picking up Internet Marketing on your own this system will clearly support your efforts.

Sponsor Daddy System

After getting over the high quality of the front end capture pages and the graphically rich back office I found a strong system focused on Leads and managing leads.  The system also supports more advanced capabilities and quantity based on the level of user enrollment.  The multiple levels of income will attract some.  At the end of the day the effectiveness of the system at training people to independently generate leads will perpetuate the systems growth.  Without success individuals will leave and the system will survive on the continual influx of new system users.

Personal development strength aside, this system is not strong in the area of Internet Marketing.  Like most system, depending on how you prefer to grow your business will determine your preference in a system.  Given the strengths and weaknesses of the system may meet your needs please check it out.

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 27%

Review: Mentoring For Free

Monday, November 16th, 2009

Mentoring For Free Created by Linda and Michael Dlouhy is a surprisingly simple system with extreme value added through the free 10 weekly calls and audio archives of those call going back to January 18th, 2007.  All the recorded calls and those live now deal with the Network Marketing Industry and NOT a specific company.

The value added for system users is the ability to tap into interactive coaching calls, experienced mentors and the rich resources helping system users succeed through sound principles, integrity and courtesy building relationships.

For the $ 19.90 a month this simplistic system is an excellent value and easily duplicated.  The value is extreme if you desire personal development, network marketing industry and lead generation training.  The solid principles and practices for the long term beyond narrow sited techniques is their emphasis.

I have read some posts suggesting Michael Dlouhy is trying to recruit individuals into his own organization.  There is nothing on this site or in the call I’ve listened to that would indicate this accusation.  Because they do talk frankly about companies who do not follow the basic principles taught by Mentoring For Free it may look as if there is a effort to discredit other companies.  I see it as they have the guts to call it as it is even if it is unpleasant.

The participants in the call each seem to have the interest of the listeners at heart. (One trainer lost a monthly income build up over many years. His $4000+ a month income was gone one month because of something in the companies Policies and Procedures.  Believe me, he really wants to save you this kind of potential problem.)

This is really a FREE Mentoring system.  You do not need to pay anything to participate in the calls or when using the training materials.  You only pay if you purchase materials or want to use this simple system to gather and support leads.

Branding – How well does the system brand YOU as an expert?

Mentoring for Free provides some simple branding practices like mentioning you in the ebook as the person to contact and send information regarding the exercises in the book.  The capture pages also have a place for the system user.

While this looks good it really is not branding you.  Michael and Linda’s names are through out the sales pages and the free 10 Steps to Success eBook.  The key persons in the eBook are Michael and Linda.  Personal branding is there hand in hand with branding the system creators and call presenters.

Income Streams – How does the system generate cash flow?

This system provides 4 products for which users pay.  These products are not affiliate items so all profits help fund the system owners.  These items are: 1. The Mentoring for Free program 2. Powerful Networking Secrets. 3. The “5 Pillars” and  4. the “Personality Colors”  audio cd’s at 19.90 each.

This system does not provide a funded proposal.  Instead it focuses on you using the system to build your primary business and earn your money in your company’s compensation plan.  In several placed in the training calls they make it sound like getting money off your system users raises questions of integrity of your desire to really mentor and help system users.

Capture / Landing Pages – What brings qualified people in?

This system has 8 capture pages.  Most focus on the Success in Ten Steps booklet. These pages are referred to as “Doorway” pages.  Essentially, each page contains the required information and some personalization of the sponsor and a call to action.   These capture pages are quite different from those if other systems.  They do not follow the Large title bulleted text, testimonials kind of page.  Look for yourself.  You can see the lead capture pages below:

Mentoring for FreeFF http://www.mentoringforfree.com
Pillars To Success http://www.5pillarstosuccess.com
Powerful Networking Secrets http://www.powerfulnetworkingsecrets.com
Color To Success http://www.colortosuccess.com
Success Ten Steps http://www.successin10steps.com
Success Ten Steps1 http://www.bigmlmlies.com
Success Ten Steps2 http://www.bigmlmtruths.com
Success Ten Steps3 http://www.bigmlmsecrets.com

The capture page are the the latest “New” school they seem to be working despite the aging appearance.

Relationship Building – How do you establish a relationship with your list?

This system does help establish the relationship because of the autoresponder messages are going directly to the new system users.  Better than the autoresponder messages  (not editable) the system training strongly recommends you place follow up calls.  The system also provide regular call training through live events where leads are getting calls and the “experts” show how it is done.

The system also encourages the people who sign up for the system sent their why and their weekly goals to their “Sponsor” into the system.  Other personal level interactions are encouraged as the calls suggest and strengthen the relationship of the system user and “Sponsor” (system owner).

This system strongly supports principles and practice that work to help you build your network marketing business on or off line.

Usability – How does the system support your work in the system?

The back office of the system is conducive to working with prospects.  Options, Prospects, stats and appointments all work easily for the typical days work.  The interface for scheduling activities and tracking the status of prospects and notes about prospects all work reasonably well though it appears to be from an older generation of web page design.  It works.

The friendly usability becomes a challenging interface in the training area.  Until you know there are multiple training material interfaces meant to meet the needs of individuals at various stages of development it can be confusing.  Even withing the “Advanced” training areas the frames based interface leaves finding certain information difficult at best.

The training and call archives are right on and rich but getting to the next thing you need and finding it again when you return can be a bit challenging.

System Training – How do I come up to speed with the system?

Despite the relative maturity of the system the system training was only done through videos.  I would have though some system handouts or overview graphics would exit.  Instead the videos are available from a menu page that looks like it was build in 1995 as the first graphical pages were appearing on the Internet.   If you can get past the appearance (and you should) the videos do deliver the needed information.

System Support – When I get stuck what help can I expect?

The system support system handled reasonably through help tickets and FAQ and glossary pages.

My ticket system experience was satisfactory.  They responded within 24 hours my questions and provided informative assistance.  The system has a ticket system integrated in.  This is not an third party attachment as we have seen in many other systems.

FAQ’s deals with prospect communications and some features of the site relative to the prospect’s experience.  There are no FAQ’s relative to the workings of the system (Probably not needed as the system is pretty straight forward.)

Internet Marketing Training – How do I generate Internet leads?

At first look the Internet Marketing side of the system looks weak as the trainings on the first few training pages deal more with the Mentoring For Free eBook “Success In Ten Steps” and associated MLM trainings.  Once you get to the advanced training pages you begin to discover archived conference calls on most of the typical Internet Marketing Topics.

The content of the trainings are often conversational and interactive with callers.  There seem to be very few visuals except for a few webcast type resources on some topics.  Again the information is there just not as tightly organized as some may want to move quickly through getting going with a particular strategy.

It is refreshing in many ways to listen to these calls an hear first hand the real experiences questions and concerns of system users.  The overarching feel is we are all in this together learning.  Only if you don’t  ask or you are not honest are you not going to learn.  Shared success are heartfelt and sincere.  Refreshing after many of these Guru to the rest of you trainings in many of these systems.  For many the slow progress through a topic may be to slow.

Personal Development Training – Will the system support my growth too?

This system has a very strongest personal development component.  Just after a system user goes through the eBook and a few fundamental webcasts they user is direct to take part in a 30 day Mental cleanse.  The calls around the 30 day cleanse cover different chapters of “Think and Grow Rich” each session.  The moderator and lessons by individuals are shared around the chapter of the week.  It certainly does not look like a lead generation system at all.  It looks like a master mind group progressing through mastering the principles in Think and Grow Rich.

Personal development is all the classes and conference calls are about.  There is continual reassurance that any failures of the past are not the participants fault.  The system constantly communicates “you are perfect the way you are”.  In nearly every case it looks like this system exists for personal development first and lead generation 2nd.

Overall Impression – So Jim, What do you think?

I am surprised.  I put this system off to the end because I know it was just a free eBook download and a prospect tracking backend.  I signed up for the book multiple times.  Read the book and thought that was the end of the system.  I was wrong.

System users are supposed to call within hours of the down load with a “Courtesy Call”.  Then when the eBook is read they offer additional trainings and one of the simplified training pages.  This is to be  followed by invitations to one of the ongoing training calls.  There are suggestions for connecting with system users at several critical junctures as the system helps determine who is coachable and who has the persistence necessary for success in the MLM industry. (I did not get any of this kind of personal treatment from the folks I went through to enter they system.)

Now that I know how the system really is designed to strengthen a real interactive relationships with real people, I see it as one of the stronger systems.  This is because the relationship is not based on product purchases and autoresponder messages.  It is built on a fully supportive mastermind group building a solid relationship based on an education on very specific sound principles.

Through this system you will not end up with lead ready to blow your program out of the water in days.  Instead this system helps you find and work with the stable consistent performers you want at the center of your organization.  They will likely to produce consistently over the long haul if they come through all the steps of this duplication system.

Please feel free to check out Mentoring for Free by Michael Dlouhy and expect me to give you a call to assure you got your eBook download OK.  Then I will act as a mentor/sponsor in helping you to succeed. (You need to know I am not making any money if you purchase the system. There is no funded proposal here.)

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 100%

Review: Duplication 123

Wednesday, October 28th, 2009

Duplication 123 Created by Simply Results

Duplication 123 is a lead generation system with a single capture page, customizable auto-responder pages and 6 modules of training in Network Marketing industry, Internet Marketing running a small business.

The system provides a single source of funding.  It uses power builder type practices to encourage quick sign up due to the perception of many others are signing in now so the sooner you sign the better your chances.

This investigation is based on access to the “FREE” backoffice access.  It is entirely possible things may be different in the FEE version but there was nothing in the working or directions in the FREE version to why I would want to pay.  No clarification of potential additional functionality or features to come when you pay the 35.00 a month.

Branding – How well does the system brand YOU as an expert?

This system has no way to brand yourself except in the auto-responder customizations.  The landing / capture page is all about Duplication 123.

Income Streams – How does the system generate cash flow?

You get a single stream of income with this system.  Individuals signing up for the system pay about 35.00 a month.  The person who brought you in gets a commission off their payment.  This is the only earning instrument in the system.

Capture / Landing Pages – What brings qualified people in?

The lead capture page and following sales page are busy with a ton of good looking, well integrated graphics.  I felt that most of this fluff made the site entirely too commercial and sterile.  The copy is ok but does not keep your attention. (Especially in the midst of the animated elements on the page driving your attention.)

Relationship Building – How do you establish a relationship with your list?

The system provides 13 auto-responder letters in 3 different categories for a total of 39 prospect letters.  That sounds like a lot until you begin to read the letters. They are very simple and would need some attention if you really wanted to brand your expertise.  Here is a sample:

Hey FirstName,

Does building your business make you frustrated?

Are you facing money and time challenges? Do you have enough qualified prospects to talk with?

I think I can help: MyWebSite

There is a tremendous resource available now that is helping many others with these same challenges. It can even putting money in your pocket while you build your business bigger, better and stronger! Wouldn’t that be nice?

Here to Help,

Usability – How does the system support your work in the system?

Due to limited customization system use is pretty straight forward.  The menu system is sufficient.  I found myself looking for additional features (like custom landing pages or additional affiliate programs) but not finding any hints.  Probably because they are not their.  The site configuration section is driven by a wizard like interface.  All menu items have sub menus to provide some direction.

System Training – How do I come up to speed with the system?

There is a simple document suggesting customizations to you site by adding a picture, some  text that shows on the sales page after they enter the system and adding information on the about us page.  When I tried to actually do what the training suggested I got ” NO CUSTOMIZED CONTENT AVAILABLE”  based on the template I had selected (There was only one to choose!)

System Support – When I get stuck what help can I expect?

There is a FAQ section (empty), Notifications, Messages and a contact support button.  I’ve sent them a question about the commissions available.  I’ll let you know how that goes.  The response on the query was timely (within 24 hours) and accurate.  Turns out the commission was on the left sidebar of the landing page (http://duplication123.com/inetin – missed amoung the clutter).

Internet Marketing Training – How do I generate Internet leads?

In the 6 training modules with multiple items in each I found little to help in important ways on the Internet Marketing front.  There is reference to some strategies but with single and half page descriptions on the actions needed it just seems a bit weak particularly in light of videos, webinars and full blown tutorial in many of these other systems.

The training seems outdated.  Maybe it is in the presentation of text only.  No visuals and no multimedia.  I could just hope the text trainings really would provide me with adequate marketing support (though I doubt it.)

Overall Impression – So Jim, What do you think?

Duplication 123 might be easy to duplicate but I do not see it bringing success to users unless they compensate for the weak landing page with pre landing page capture pages helping the user to see the value of this system.

The prospect management tools look better than most system because they provide notes and tasks and activity tracking.  I just with the training / marketing support were stronger.  Even then I prefer a more straight forward capture page with less distractions.

It is likely I will not be recommending this system to others unless I find the system has an additional feature set tied to the pay for version.  Many  of  the elements are  there but not implemented in a way to leave me confident in the system.

Take a look at the system:

http://www.Duplication123.com/inetin

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 63%

Investigation Derived Direction

Friday, August 28th, 2009

MLM Lead Generation System Investigation revealed several principles, practices and performances critical to success generating leads online.  Here is some what I learned.

Principles, Practices, Performances = 3P Matrix

Principles

* Regular Results Require Consistent Effort
* A Lot of Hard Work
* Brand Yourself
* Use effective Capture / Landing Pages
* Build Your Own List
* Build Relationships by Adding Value
* Market to your list / Monetize your list
* Guru’s are learning too. (Like Twitter)
* Ongoing Personal Development

Practices

* Project Management
* Risk Management – Budget/Reward ROI
* Marketing Plan – Campaign Progression
* Communication Plan – Consistent Message across multiple Media
* Content Development Plan
* Content Development Process
* Content Delivery Plan
* Weekly Performance Planbr /Consistent Performance to Plan
* KPI – DMO – WMO – Make and Keep Commitments
* Monitor and adjust based on data / Good Science
* Learn and Master Tools Work what works

Performances

* Deliver on commitments
* Reach Goals
* Consistent Performance
* Put people first
* Focus on the task at hand
* Use syntopical reading principles and practices to develop expertise in new areas of learning.

Popularity: 16%

Review: Prospex

Friday, July 10th, 2009

Prospex by Jason O’Toole provides a refreshing perspective on what a lead generation system can be.  This system was created over the last 2 years from the perspective of a successful Internet/network marketer.  It has heavy support for networkers with less of Internet Marketer slant than most system in this investigation.

Training on the site is a narrow focus on the most recent practices for using social networking sites and tools for driving traffic.  You do not find PPC or Article marketing training here.  You get blogging, Facebook and Twitter.  You get an automated integration of social networking with blogging.  Jason just plain delivers on the way to bring people into relationships of trust.  He delivers in ways no other system delivers on attraction marketing.

This site also supports network marketing with training by top level network marketing professionals offering both free and fee training to support the building of a downline.

These diverse training strategies are in a system worthy of consideration at the marvelous monthly fee of FREE.  Yes, it costs $0.  There is enough trust in the backend funding that the entire system is “self supporting”.

Branding – How well does the system brand YOU as an expert?

You are not branded unless you purchase an upgrade which will allow you to use your own videos on the capture page.  Jason O’Toole is the primary man in the trainings and on the landing page.  That said Jason takes a far less prominent role on landing page.  He is there to add credibility and the human touch at the end of the letter. Other than that, the capture uses testimonials from other network professionals on the benefits of the system.

Income Streams – How does the system generate cash flow?

Income is derived from affiliate links in the system.  The affiliate programs are mostly network marketing trainings by professional network marketers.  Many of these trainings are free.  Then there are inexpensive ebooks and some full training systems.

Currently, there are 2  eBooks, 4 CD/DVD Courses, The Amazon aStore,  4 Business Tools ( Classified Ads, Conference Recording, Web Hosting, Autoresponder) as funding sources.

These have changed in the last 2 weeks.  The site is evolving and improving with new materials and funding propositions.  Epic Sponsoring is a fee-based  enhanced version of Prospex allowing more personal branding and residual income stream potential.

The integration of the Amazon aStore into the Prospex Library is a new powerful feature.  (See an example)

Capture / Landing Pages – What brings qualified people in?

Prospex has a single,  somewhat generic landing page with distracting, irrelevant menu items.  There is NO customization of this page.  The landing page has audio statements from various Network Marketing leaders with Jason O’Toole shown at the end as the person behind the system.  This softens the branding of a single individual you see in so many other systems.

Granted it is NOT YOU, but it is multiple experts all pulling for your prospects success.  You can be seen as one of those.

Relationship Building – How do you establish a relationship with your list?

The list building potential of this tool is very strong but you would never know it.  The interface for working with folks you refer to the system is horrible.  It is made up of various pop up windows for various activities.

The system has a calendar which seems disconnected from your interactions with prospects.  As it turns out, you schedule a call for a prospect and it shows on the calendar.  It even sends you an email reminder of appointments if you want.

There is power in the ability to track your interactions with users you have brought into the system.  Too bad it is hidden between appearing / disappearing windows and  menus.  It could be one of the strong points of the system if it was easier to use like the Magnetic Sponsoring or Freedom Duplicator systems.

The ability to export information allows you to “Own” the list.  You are then able to add the list to autoresponders and other tools for marketing campaigns.  (Another feature added in the last two weeks)

Usability – How does the system support your work in the system?

I struggled a little because of the changing left menu system.  After choosing a top link like “Getting Started”,  the left sidebar links  becomes the submenu of “Getting Started”.  Left sidebar items disappear in several cases.  Choosing “My Account” reveals a longer list of links and a promotional bit in the left sidebar.  This inconsistency takes a bit of getting used to.

A suggestion would be to make the links on the left side could become pop up menu items tied to the top level menu.  The Left sidebar could then consistently promote the latest training call and the upgrade package or other specials.

There are different link locations inside the training pages, the library, the  account page and the home page.  Inconsistencies allow for some discomfort in working with the system.   This effects system usability and diminishes from the sites professional potential.

System Training – How do I come up to speed with the system?

System training is in the form of videos and step by step instructions under the “Getting Started” link.  Like other system Prospex gets you started with the details of configuring the tool without providing the needed foundation to know WHY you are doing it.

The set up steps are not to difficult, but should take place AFTER the marketing plan is in place.

System Support – When I get stuck what help can I expect?

There is not a specific support service in Prospex.  No FAQ,  no forums, no ticket system.  There is only a “Contact” tab.  The system is simple enough you don’t need a lot of support.  When there were questions or issues they are quickly resolved by sending in the contact information.  Responses returned within 24 hours.   Good answers and issue resolution.

There was even a new feature added in days based on a single suggestion.

Internet Marketing Training – How do I generate Internet leads?

The attraction of the Prospex system is its cutting edge marketing coaching in simple strategies for Internet Lead Generation AND training and support for traditional Network Marketing values.  The purpose of all the online / offline activities and training focus on building relationships so people know, like and trust you.

The entire Internet Training only took a few hours.  In those few hours tools and techniques for results were delivered with a larger vision.  This was refreshing.  The path to progress and success was not muddled with the typical barrage of possible ways to work.

Missing was the Marketing Plan and entire strategy overview support for the individual technical video presentations.  For advanced users suggestions on optimizing additional strategies might have a place.  These advanced strategies are supported more fully in the upgrade, Epic Sponsoring.

Personal Development Training – Will the system support my growth too?

This system is one of the few that provides strategic direction to personal development on an ongoing basis.  Weekly teleconference calls usually provide coaching on growing a Network Marketing business.  Even those calls dealing with Internet Marketing seem to circle back to the root purposes of building relationships, serving by leading and building your Network Marketing Business.

Permission to be where you are and an invitation to grow is a consistent theme through Prospex training.

Overall Impression – So Jim, What do you think?

This system scores poorly for the criteria established.  Despite the low score training balances old school network marketing principles  with cutting edge social networking tactics at no cost makes this very attractive.  The more systems I review the more I appreciate simple solutions with strengths in just the right spots.

Prospex has me wondering if most of the right things are in the right spots.  This product was released in May so it still has some growth until it is fully established.  Time will tell but for now Prospex is poised to turn some heads and provide value to its users.

Prospex (Epic Sponsoring $49.95) is evolving to become a strong advocate of traditional network values in the modern evolution of social media.  Many network marketing companies are struggling to identify how they will use online systems to duplicate successfully.  Prospex is poised to position itself as a strong answer of the best of both worlds.

The success and sustainability of the system relies on several elements in the purchased training area.  Do to the quality of the free training one may ask if there is even a need for purchased training materials.  Time will tell if the model is sustainable.  Until then open a free account and take advantage of a cadre of network marketing experts working around a simple but strong lead generation system.

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 29%

Review: Freedom Duplicator

Wednesday, July 8th, 2009

Freedom Duplicator by Rod Moore is a straightforward simple system with all the elements needed to succeed.  Rod’s approach to the system and how it will help is a little different than most systems out there.  He really seeks to add extreme value and a tool worthy of your consideration.

When you get started with the system you actually get the training first. A nice approach.  You are enrolled in the MLM Attraction Marketing University at no charge.  Once you sign up you receive over 20 emails with links to training video links.  Each builds upon the prior.

Actual upgrade into the Freedom Duplicator System was difficult.  There were no direct links to the system sign up page.  All the links I could find pointed to the MLM Attraction Marketing University sign up page.  (Conversion rate into the program would likely be stronger if the link to the Freedom Duplicator Members area also had a Sign Up link.)  Upon request he sent me out the link.  Now we can jump into investigation of this system.

Rod is a personable individual with a helpful attitude. He was more than willing to talk on more than one occasion via Skype.   He is practicing what he suggests in the Attraction Marketing University Introductory section on Attraction Marketing.

Branding – How well does the system brand YOU as an expert?

Rod Moore is heavily branded in the system.  He is in every video and he is expounding his wisdom in the MLM Attraction Marketing University.

The capture/landing pages are entirely customizable.  You can add all you want about your expertise.  Just know you will want to introduce Rod Moore as a trusted expert because your people will be seeing his face throughout the MLM Attraction Marketing University frontend to the Freedom Duplicator System backend upgrade.

Income Streams – How does the system generate cash flow?

The primary source of income in this system are sales of others into the system.  This is the only source of ongoing income unless you include an ongoing income producing product / service in your custom links.

The other affiliate programs in this system are OK.  They are affiliate links from Mike Dillard and Ann Sieg’s programs.  Recently, Rod added the ability to add your own affiliate links.  This is powerful as you can include any program you desire.  (I put  a few in, but have not tested their integration.)

Flexibility in this area helps the monitization potential of this system.

Capture / Landing Pages – What brings qualified people in?

The system provides 7 “Index” pages. Each has a related “Promotion link”.

  • Main Index Page – Long Copy
  • Forget Renegade University
  • Blank Template Page 1
  • Main Index – Short Copy V1
  • Dominate The Search Engines V1
  • Attracting Twitter Leads
  • Facebook Attraction Marketing

The promotional link points to the primary Freedom Duplicator Capture page which is really the MLM Attraction Marketing University “Free” enrollment page.  This is in keeping with what Rod teaches about having a single marketing funnel with an “irresistibly offer”.

As you can see these “Index” pages leans toward specific needs of network marketers online.  You have control over the information in the subsections of these index pages.  A very nice feature.

After people are on your list you can send them messages which contain links to the other affiliate programs you put into the system.  This is in keeping with Mike Dillard’s Traffic Formula training.  Build your list.  Build your relationship.  Monetize your list.  Rod would have you include various affiliate links in follow-up emails.

Relationship Building – How do you establish a relationship with your list?

Your relationship with your list is strengthened by your agility to follow up with appropriate notes and ratings in the lead management area.

More than just an autoresponder, this system has fields for “Best time to call” and “Next follow up date”.  hHe also as a link to “Send Mail”.  In other words the system supports on and offline relationship building.  You have the freedom to add notes into the system at will.

Strengthening relationships is a key element of what Rod teaches and what his system supports.  All this is done in the Freedom Duplicator System.

There is NO way to own the list.  You cannot export the information in “Your” list.  This raises the question of whoes list is it really.  All the valuable Customer Relationship data is managed in a system you do not have complete access to.

This is a weakness that could be easily resolved with export capabilities.

Usability – How does the system support your work in the system?

Simple and straightforward.  Nothing difficult here.  There is no real workflow direction to the system.  Instead there are always available links that give you what you need.  (The term Index Pages for your Capture / Landing pages took some getting used to).

There was no clear way to get help or assistance.  No place to ask questions or see the questions others are asking.

System Training – How do I come up to speed with the system?

Training on the actual system setup is under the Training tab.  There is a system Overview video.  Some technical videos on registering and forwarding a domain.  After the domain name stuff it jumps into setting up your profile.  (It seems to me the order of these should be reversed.)

The final system set up videos deal with “Working With Your Leads” and “Sending Group Emails”.

All setup and introductory information is done by video.  Like other systems investigated I see this as a weakness.  Video is great for the first time through but it is horrible for users who need a check list or reference.

System Support – When I get stuck what help can I expect?

Training in video is the only thing I can find in terms of support.  The answers might very well be in the video, but if I cannot find it It will do me little good.

No FAQ.  No online community. No live chat.  No phone number.  There is NO system support visible.

I guess you are left contacting Rod directly.

Internet Marketing Training – How do I generate Internet leads?

This system is very strong on simple, straightforward training. The Partner Training Centre has 7 simple steps. The “Fast Start”  Marketing area deals with 10 fastest strategies to get started.  The “Advanced Marketing Strategies” include 14 strategies. (Several of these are tagged with “Coming Soon”.)  Training on system customization gives you what you need for making the system work for you.

Weekly Webinars are listed in the Training Centre also.  There are no dates and it looks like they have only had three of these webinars.  (This looks like it is not being updated lately.)

Personal Development Training – Will the system support my growth too?

The system provides guidance on “Developing a Marketing Plan”. Rod Moore does give strategic direction.  He also differentiates between tactical and strategic actions.  The system is always reinforcing building relationships.  Non of these trainings deal with personal development they go a long way at helping.

Setting of goals and setting expectations on the work involved to accomplish the goals are mentioned and suggested in the system. There is no personal goal tracking system other than the fact Rod Moore covers these “directional” type topics.  This fosters personal growth.

Overall Impression – So Jim, What do you think?

The system is simple, but very workable.  It is not cluttered with a lot of hype or complicated systems configurations.  There is power in this system simplicity.

Control over the landing pages is fantastically simple.  Tracing your integration with your leads.  Very strong.  No ability to export your list stinks.  Training is very strong.  All video training makes reference and reminders a little difficult.

The training is fairly basic and will likely never be extreme unless Rod brings in specialists.  This may appear to be a weakness.  Actually, by keeping the training simple and focused on the essentials there is less confusion and more ease in implementation.

I like this system. I like the way Rod Moore models and focuses on Attraction Marketing.  There are weaknesses like incomplete trainings, no video notes and Rod’s sometimes slow delivery when you are wanting more, now! (likely a personal problem for this investigator).

Freedom Duplicator at $37 per month this provides everything you need to use attraction marketing as a mechanism for building your Network Marketing Business.  The price is fair when compared to the $47 or $49 charged by other systems which are not as strong in the building a relationship support materials.

If a team determines to use this tool they will not be disappointed until they want exact step by step direction on a single path to success.  This system gives you multiple ways to get people to enter your relationship building funnel there is a chance you may get lost (Just too many sources).

The marketing plan and goals are useful at providing direction but not strong enough to drive you down a single path until you have achieved success.

With the recent addition of your own affiliate link customization and the ability to adjust the landing pages this system can serve all your needs.

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 30%

Review: MLM Mastermind System

Thursday, June 25th, 2009

The MLM Mindmaster System by Jonathan Budd is a complex, advance system allowing for personal branding and lead generation.  The flexibility of the program gives you a lot of options. The complexity of the program requires greater effort in mastering the system.

The benefits of the system are strained by the demands it places on the system user.  Written by Internet marketers, the system relies heavily on online strategies.  There is no mention of working off line to build your business.

Because of the greater complexity the system will need to exceed in training and support to give full value to users.  Let’s see how Jonathan and crew tackle the challenges of meeting user needs.

Branding – How well does the system brand YOU as an expert?

The Mastermind System prides itself on allowing personal branding.  Many capture pages are 100% customizable. The default sales pages are less “brandable”.  Users can control where the sales pages go.

Using this system provides personal branding possibilities, but this takes a huge amount of work.  It is likely Jonathan Budd will end up in the face of your system visitors unless you make the effort at branding.

Income Streams – How does the system generate cash flow?

13 programs are included in the system.  4 of the programs provide residual income.   All of the programs are good for networkers.  There is no way to add your own product, nor your own affiliate program links.

With the funded proposal, one of the key elements of these systems you would think a system priding itself in personalized branding would allow for personalized affiliate links.  Maybe someday.

Capture / Landing Pages – What brings qualified people in?

The capture pages in this system are touted as being “High” conversion pages.  With the high level of personal branding and the quality of the default sale pages users should be left with the task of driving traffic.

There are 12 regular capture pages, 3 customizable pages (1 video page, 1 bulleted list page and 1 image/bullet list page) 10 dynamic keyword pages and some autoresponder email campaign pages.

Matching the right sales letter to the campaign becomes a real task as the letter templates are not readily visible at the point of selection.

Relationship Building – How do you establish a relationship with your list?

The system does not have a built in auto responder or way to add information on leads introduced into the system. The external autoresponder (Aweber or GetResponse) becomes your list and the way of dealing with your leads.

There are no directions on what to do with your leads outside the system.   The campaign management portion of the site displays statistics about the campaign, but no individual lead information.  You have to go into the autoresponder software to follow up on leads.

Usability – How does the system support your work in the system?

The startup and marketing course flow is not real clear as you are taken to a page with no navigation and shown things to do requiring navigation. It would probably be ok in a different window, but the navigation is gone because it opens in the same window.

Help is mostly through content sensitive video. At a certain point, the videos become tiresome and you just wish there was a quick text page with a short list of next steps.

Campaign customization is challenging because you do not see the item you are personalizing in the context of the template.  If you could see the template place holders while making changes, the difficulties of personal branding would be gone.

The dropdown menus work well except the descriptions are not clear.  Advertising slide out menus list some specific services and marketing strategies.

System Training – How do I come up to speed with the system?

System set up and training are initiated on a page without the menus.  Like other systems there is too much techinical work done out of context for new system users.  A marketing / setup hybrid training with hands-on set up action path would better serve anxious new users.

There was recently a change allowing Awebber to interface with the system and there was no announcment obvious on the home page.  It would seem like system upgrades would be found on the site.

System Support – When I get stuck what help can I expect?

There are several methods of getting assistance.  The system Frequently Asked Questions, the user community and the formal support request.  The formal request system is the same external Support Suite used by Ann Sieg’s The Renegade System.  This is a dead end navigation point because there are no links on the Support Suite site back to the Mastermind System.  Worse yet, the Support Suite does not open in an external window.  It opens in the window you are working on the system with.

Internet Marketing Training – How do I generate Internet leads?

Training is mostly done by video.  There is little effort to give visual hints, tips, clues or checklist  for the trainings.  There are several experts with their wares on the site.  Most of the larger programs and third party products are available for purchase.

Each are of Internet Marketing implementation is filled with resources similar to those in other programs. There is little beyond the video of how to do Internet Marketing in that arena.  Strategy, ways to approach marketing and what to expect while marketing are not revealed.

Personal Development Training – Will the system support my growth too?

Personal progression and development are mentioned in a few of the videos as Jonathan is discussing some other topic.  There is no marketing plan, content development plan and little to set forth the realities of what it takes to succeed.

Individuals are left to rely on the forum participants and the next “latest” technique video put out by the system leadership.

Overall Impression – So Jim, What do you think?

The deeper I get into this system the less I like it.  The lack of strategic direction and all support in video wears on me the longer I work with the system.  It is fabulous the system can be custom branded, but mapping campaign content fields to template fields could be much cleaner.

Jonathan is constantly producing new content through webinars and other events.  These additions to the system are in the training center under posted training archives.

The large number of brandable capture pages and  the rich library of training resources provide excellent value for the price.  The trainings sometimes wander a little as live, on the fly events will.

The MLM Mastermind System is a rich tool with advanced capabilities and customizations for personal branding. The steep learning curve with only loose direction will leave some users struggling a while to master  the system.

This is a strong program. Direct efforts to market to system users is distasteful. Complications of complexity require a precise training program.  Such a complete training program is missing so the ratings on this system suffer.

This system and its strong branding capability draw me in until I try to apply personal branding.  It is harder than it seems.  The system then looses some of its appeal.  If there was strategic direction and expectation, then I would know what to expect and excel at getting on with it.

Give it a spin for the 7 day $1 trial.  Grab some of the training first, then go about setting up the system if it works for you.

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 52%

Review: MLM Lead System Pro

Wednesday, June 24th, 2009

The MLM Lead System Pro by Norbert Orlewicz, Brian Fanale  and Todd Schlomer provides a complete system for generating leads for your MLM opportunity.  This system provides everything you need to succeed.  It is not a simple system because of its advanced capabilities.  It does take  time to get set up learn.

MLM Lead System Pro (MLSP) also provides marketing training which includes strategic execution advice not found in most other systems.  This advice goes a long way towards differentiating this system as user centric.

Branding – How well does the system brand YOU as an expert?

MLSP provides extensive opportunities for customization.  Users may add personalized videos and text to campaign landing pages.  Sales letters are another story.  A paragraph and a video on the sales page are customizable.  The rest of the page is all about MLSP and the testimonials etc in the system.

Like other systems allowing for heavy customization, few take advantage of this capability.  Most marketers are willing to give the “expert” flag to Norbert or Brian.  Opportunity lost.

Income Streams – How does the system generate cash flow?

The funded proposal behind this system includes 21 products or services.  Several of these are residual income producers.  Most of the products come from Mike Dillard’s affiliate program.   The other items relate to generating traffic and promoting yourself online.

There is no way to include other affiliate programs into the system.  A real limitation.  Along this same line there is no way for you to add your own product or service to the system once you grow to the level of producing your own content.

These are serious limitations for the marketer in this for the long haul.

Capture / Landing Pages – What brings qualified people in?

There are 19 capture pages, 4 welcome pages and 4 sale pages.  You see the funnel effect.  The capture pages lead to either welcome or sale pages.  The sale pages all lead to the MLSP sign up page.  There are options in these pages allowing for some flexibility.  Adjusting campaign pages after the initial save is also limited. There is no way to change the base template after the campaign is saved.  Previewing completed campaigns was not straightforward either.

Campaign capture pages are extensively customizable.  The sales pages allow limited customization.  You may net a 60-80% customization capacity if you use it.

Page sets are applied to each campaign.  There is no way to copy the work done from one campaign to another.  Setting up each campaign requires starting from scratch. This is a pain!  Tweaking customizations as you learn to be more effective is quite labor intensive. This will likely only affect advanced users.

Relationship Building – How do you establish a relationship with your list.

Leads captured by this system will also be in your autoresponder.  This system keeps a simple list.  You have control over the name and the phone number.  There is a place for a Skype name listed in the detail area, but it is not editable.  When you drill down into individual leads you may add notes.  The notes only appear on the detail page and do not seem to be searchable.  It is nice to have a place for tracking interactions with the lead outside of autoresponder statistics.

This system has a My Team area for all of the people who sign up for the MLSP directly under you.  You may communicate with your team through an email my team link.  I assume note taking capabilities also exist like the other leads list.

The ability to track communication with leads and team members is useful in building the relationships desired.  In the Marketing Training, there are scripts and suggestions on handling your MLSP leads.

Usability – How does the system support your work in the system?

System usability is adequate.  Several nice touches include the My Content area for the storage of resources you will use in the system.  It becomes a central repository for marketing collateral.

The system supplies adequate direction and instruction to make it usable.  It could improve by having some text directions for reference instead of everything being in video format.  Work flow around campaigns could definitely improve as noted above.

System Training – How do I come up to speed with the system?

You know you are in for an adventure when the first thing they offer is an easy set up service for $197.

System Set up took me over 4 hours (I did side track a few times).  It is not easy and several steps were out of order.  Everything was delivered via video.  I would have loved a PDF checklist document so I could mark my progress along the way.  None exists.

As a teacher I would reorder the steps into instructional chunks integrating marketing 101 instruction.  It could make for a rich Marketing Training with hands on instructions to set up the tool.  Oh well,  it is a technical set up without knowing why. The marketing training follows expecting you to use what was set up blindly.

System Support – When I get stuck what help can I expect?

This system has one of the more extensive help systems.  It includes Frequently Asked Questions,  Skype support, Community, Your referring affiliate and the MLSP Support area.  Wow.  Thankfully the system training was adequate for most tasks avoided the support areas.  Glad to know they exist if needed.

Internet Marketing Training – How do I generate Internet leads?

The Marketing 101 training in this system is the best I’ve seen for one reason.  The training includes a discussion of marketing budget, resource management and it sets reasonable expectations of what is required to have success.  This idea of a marketing blueprint and a marketing plan gives direction to all the rest of the learning in the system. I just wish the other training would reinforce key marketing blueprint concepts.

Most of the marketing strategies are covered in video with mention of resources.  The detail pages for each strategy provide rich resources and key concepts provided for your success.

Training in this system seems more organized in its presentation. Less wandering around a topic and more to the point. (Although some of the webinars move slowly.)

Personal Development Training – Will the system support my growth too?

Personal development and dealing with the emotions of learning something new are not handled in this system.  It does a great job of painting the path and the direction to go with the Marketing Blueprint and Marketing Plan at the beginning of the Marketing 101 area.  This beginning is where such personal development ends.

The 77 video topics from webinars and the live Skype community and ongoing weekly webinars show a real effort to provide for progression and development.  These fall short as they are mostly directed at acquiring knowledge and deal little with the personal development process.  (That said I did not view all 77 video topics nor the webinars so maybe I’m wrong. Please teach me if so.)

Overall Impression – So Jim, What do you think?

I’m glad I jumped into the $1 try it out offer.  The training is fabulous.  Jump in for the $1 and then just go through the Marketing 101 training and the training pages for the few focused areas they suggest.  You will be miles ahead.

Strong personal branding capabilities are a strength.  Practical direction is powerful.  Weaknesses include a difficult set up  process, limited affiliate options with no expandability and most training and setup instruction is in video.  This coupled with weak relationship building tools leaves you hoping for future improvements to match the quality of the overall system.

I like working with the system after the initial steep learning curve.  I do not like the fact that everywhere I go I end up on yet another MLSP landing page with no effort made to brand the individual pointing me there.

MLM Lead System Pro provides an excellent balance in meeting the needs of new system users while giving developing marketers the tools they need to effectively market themselves.  The power of the system is only available after the painful set up process.  I think this problem could easily be resolve by applying effective instructional design principles.

Too bad the richness of the system is not discovered until getting past the initial learning curve.  It is also too bad that once a person gets into building and managing campaigns that the second weak spot reveals itself.  Having to start each campaign from scratch is a pain point for me and many other busy system users.

The wealth of support and well organized, instructional resources make this a system worthy of consideration.  Lack of affiliate programs over saturation on the web and most users lack of personal branding distract this system from reaching its maximum potential.

I look forward to seeing this system refine itself if it will. Until finished, this is an excellent way to develop the skills you need with strong support through out the system.

Best of success,

Teach Jim
INterNET INvestigation: Lead Generation Systems

http://inetin.com

Popularity: 92%